Weekend Argus (Saturday Edition)

Apply today – see your future tomorrow

- BOSTON SPOKESPERS­ON

A CAREER in business today requires a different set of skills, compared to a decade ago. While there will always be a place for traditiona­l qualificat­ions, the South African business landscape is looking for individual­s with strong leadership capabiliti­es that c a n mo v e c o mf o r t a b l y between all areas of finance, marketing and management.

“Education is not static and though there are other BCom degrees on offer, our research showed that there was a gap for a qualificat­ion that covers all these skills,” says Dr Hendrik Botha, academic head at Boston City Campus & Business College. “The Boston BCom Management Marketing qualificat­ion is a bachelor’s degree that specifical­ly equips students with the knowledge and skills for career opportunit­ies in the fields of business, management and marketing.”

“The programme content – coupled with the flexibilit­y it offers – has made this degree an increasing­ly popular choice with students; regardless of whether the economy is experienci­ng growth or not, qualified entreprene­urs, marketers and managers are always needed,” says Botha.

The BCom Management Marketing degree has been created to produce the kind of managers and entreprene­urs South Africa needs to take the country forward, exploring new opportunit­ies and avenues of doing business. Prospectiv­e students are seeking out alternativ­e means to complete their qualificat­ions. Whether they need to work while studying in order to fund their education, they are too far away from a university, or because they want to further or change their skills set or acquire a formal qualificat­ion – there are students who need the flexibilit­y of studying part time with the benefits of accessing a local support centre.

Boston City Campus & Business College offers its degree with flexible study modes. Boston provides students with the best of all worlds – distance learning, whether part- or full-time, with open access to critical support and help. Thousands of students currently make use of this at more than 40 support centres, nationwide.

Many students who take on distance education, thinking they can balance their study, work and home commitment­s, may find that it’s not as easy as planned. They soon discover they require some form of interactio­n with educators/tutors in order to achieve a successful outcome.

“At Boston this is achieved through an education platform, enriched by digital video and online interactiv­ity – all supported by a countrywid­e network of support centres. These centres provide access to computers, online assessment­s, technology- based training material, digital library facilities, examinatio­n venues and administra­tive services. All students select a support centre and are encouraged to make use of the facilities­daily” explains Botha.

The college’s system of pacing studies, combined with a variety of assessment­s, has seen tertiary and degree students working continuous­ly and doing well.

The Boston BCom Management Marketing degree includes the important aspects of business and marketing management, accounting and finance, entreprene­urship and internatio­nalisation, commercial law, economics, computer literacy, brand management, industrial psychology and project management.

“Graduates will be well equipped to become marketing and/or brand managers, account managers, public relations officers, media or advertisin­g consultant­s – even store, department, business unit or general managers,” concludes Botha.

Applicatio­ns next year are now open for a range of fields in our degree, diplomas and higher certificat­es. Apply online now – no applicatio­n fee is needed to secure your place.

See www. boston.co.za or visit the 1st Floor, Matador Centre, 61 Strand Street, Cape Town.

Alternativ­ely, call 021 418 6265 or 063 152 4490 today.

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