Ap­ply to­day – see your fu­ture tomorrow

Weekend Argus (Saturday Edition) - - NEWS - BOS­TON SPOKESPER­SON

A CA­REER in busi­ness to­day re­quires a dif­fer­ent set of skills, com­pared to a decade ago. While there will al­ways be a place for tra­di­tional qual­i­fi­ca­tions, the South African busi­ness land­scape is look­ing for in­di­vid­u­als with strong lead­er­ship ca­pa­bil­i­ties that c a n mo v e c o mf o r t a b l y be­tween all ar­eas of fi­nance, mar­ket­ing and man­age­ment.

“Ed­u­ca­tion is not static and though there are other BCom de­grees on of­fer, our re­search showed that there was a gap for a qual­i­fi­ca­tion that cov­ers all th­ese skills,” says Dr Hen­drik Botha, aca­demic head at Bos­ton City Cam­pus & Busi­ness Col­lege. “The Bos­ton BCom Man­age­ment Mar­ket­ing qual­i­fi­ca­tion is a bach­e­lor’s de­gree that specif­i­cally equips stu­dents with the knowl­edge and skills for ca­reer op­por­tu­ni­ties in the fields of busi­ness, man­age­ment and mar­ket­ing.”

“The pro­gramme con­tent – cou­pled with the flex­i­bil­ity it of­fers – has made this de­gree an in­creas­ingly pop­u­lar choice with stu­dents; re­gard­less of whether the econ­omy is ex­pe­ri­enc­ing growth or not, qual­i­fied en­trepreneurs, mar­keters and man­agers are al­ways needed,” says Botha.

The BCom Man­age­ment Mar­ket­ing de­gree has been cre­ated to pro­duce the kind of man­agers and en­trepreneurs South Africa needs to take the coun­try for­ward, ex­plor­ing new op­por­tu­ni­ties and av­enues of do­ing busi­ness. Prospec­tive stu­dents are seek­ing out al­ter­na­tive means to com­plete their qual­i­fi­ca­tions. Whether they need to work while study­ing in or­der to fund their ed­u­ca­tion, they are too far away from a univer­sity, or be­cause they want to fur­ther or change their skills set or ac­quire a for­mal qual­i­fi­ca­tion – there are stu­dents who need the flex­i­bil­ity of study­ing part time with the ben­e­fits of ac­cess­ing a lo­cal sup­port cen­tre.

Bos­ton City Cam­pus & Busi­ness Col­lege of­fers its de­gree with flex­i­ble study modes. Bos­ton pro­vides stu­dents with the best of all worlds – dis­tance learn­ing, whether part- or full-time, with open ac­cess to crit­i­cal sup­port and help. Thou­sands of stu­dents cur­rently make use of this at more than 40 sup­port cen­tres, na­tion­wide.

Many stu­dents who take on dis­tance ed­u­ca­tion, think­ing they can bal­ance their study, work and home com­mit­ments, may find that it’s not as easy as planned. They soon dis­cover they re­quire some form of in­ter­ac­tion with ed­u­ca­tors/tu­tors in or­der to achieve a suc­cess­ful out­come.

“At Bos­ton this is achieved through an ed­u­ca­tion plat­form, en­riched by dig­i­tal video and on­line in­ter­ac­tiv­ity – all sup­ported by a coun­try­wide net­work of sup­port cen­tres. Th­ese cen­tres pro­vide ac­cess to com­put­ers, on­line as­sess­ments, tech­nol­ogy- based train­ing ma­te­rial, dig­i­tal li­brary fa­cil­i­ties, ex­am­i­na­tion venues and ad­min­is­tra­tive ser­vices. All stu­dents se­lect a sup­port cen­tre and are en­cour­aged to make use of the fa­cil­i­ties­daily” ex­plains Botha.

The col­lege’s sys­tem of pac­ing stud­ies, com­bined with a va­ri­ety of as­sess­ments, has seen ter­tiary and de­gree stu­dents work­ing con­tin­u­ously and do­ing well.

The Bos­ton BCom Man­age­ment Mar­ket­ing de­gree in­cludes the im­por­tant as­pects of busi­ness and mar­ket­ing man­age­ment, ac­count­ing and fi­nance, en­trepreneur­ship and in­ter­na­tion­al­i­sa­tion, com­mer­cial law, eco­nomics, com­puter lit­er­acy, brand man­age­ment, in­dus­trial psy­chol­ogy and project man­age­ment.

“Grad­u­ates will be well equipped to be­come mar­ket­ing and/or brand man­agers, ac­count man­agers, pub­lic re­la­tions of­fi­cers, me­dia or ad­ver­tis­ing con­sul­tants – even store, depart­ment, busi­ness unit or gen­eral man­agers,” con­cludes Botha.

Ap­pli­ca­tions next year are now open for a range of fields in our de­gree, diplo­mas and higher cer­tifi­cates. Ap­ply on­line now – no ap­pli­ca­tion fee is needed to se­cure your place.

See www. bos­ton.co.za or visit the 1st Floor, Mata­dor Cen­tre, 61 Strand Street, Cape Town.

Al­ter­na­tively, call 021 418 6265 or 063 152 4490 to­day.

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