DJ Cuppy’s mu­si­cal jour­ney a big hit on the small screen

Weekend Argus (Saturday Edition) - - FRONT PAGE - SINOLWAZI APRIL

A NIGE­RIAN-BORN award-win­ning DJ, pro­ducer and song­writer,DJ Cuppy – as she is known to her fans – is set to take on Africa through re­al­ity TV.

Cuppy Take Africa is a se­ries which airs on Fox Life Africa this month. The show fol­lows DJ Florence, whose real name is Florence Ife­oluwa Otedola.

The se­ries fol­lows her ex­pe­ri­ence of play­ing mu­sic in eight coun­tries on the con­ti­nent. “The world gets to see the true me; a young African woman jug­gling life’s playlist. I like to chal­lenge my­self and the tour was def­i­nitely a chal­lenge for my team and me.”

View­ers can ex­pect a back­stage pass to Cuppy’s life. “You will be able to see how much work goes on be­hind the scenes of a pro­ject of this mag­ni­tude. The tour was a roller-coaster and the view­ers will see that dur­ing the course of the show and see how beau­ti­ful Africa is.”

Cuppy is the daugh­ter of bil­lion­aire oil mag­nate, Femi Otedola. She has re­cently toured Ghana, Sene­gal, Tan­za­nia, Benin, Rwanda, Kenya, Uganda and South Africa.

By the age 18, she had es­tab­lished her sig­na­ture Afro beats and sound and be­came a house­hold name, play­ing in Lon­don’s top night­clubs and in­dus­try events. Her 2014 al­bum, House of Cuppy re­ceived re­views in Lon­don and New York, where she in­terned at the Roc Na­tion head­quar­ters and also ob­tained a mas­ter of arts de­gree in mu­sic busi­ness at New York Univer­sity.

Cuppy said she had mem­o­ries of mu­si­cal ex­pe­ri­ences from a young age. “My dad used to play mu­sic in the car, in the traf­fic and I re­mem­ber Yel­low Fever by Fela Kuti, that song made me fall in love with mu­sic.”

The 23-year-old grew up in La­gos. “I had quite an ex­cit­ing and cul­tur­ally di­verse child­hood, which al­lowed me to keep an open and ad­ven­tur­ous mind.”

She moved to Lon­don as a teenager and fell in love with the in­ter­na­tional mu­sic scene. Her par­ents sup­ported and en­cour­aged her and are her big­gest fans. She also keeps her Cup­cakes ( as she calls her fans) up­dated on so­cial me­dia.

The singer at­tributes her suc­cess to God, fam­ily, friends and her fans. “I’m ab­so­lutely noth­ing with­out the group of sup­port around me.”

She has many high­lights in her ca­reer, from be­ing the res­i­dent DJ at the MTV Africa Awards in 2014 here in South Africa, to win­ning the Nige­rian En­ter­tain­ment Award of DJ of the year, to DJing for Nige­rian pres­i­dent Muham­madu Buhari’’s in­au­gu­ra­tion.

How­ever, the DJ has had her fair share of chal­lenges in a male-dom­i­nated in­dus­try. She faced a lot of crit­i­cism, es­pe­cially when it came to her sex. When she started DJing she used to get turned away at clubs be­cause she didn’t fit the “norm” of what a DJ should look like. But it didn’t stop her.

The fu­ture is bright for Cuppy. “I’ve just be­gun my jour­ney and I’m ready to take on the world. I be­lieve time waits for no one so chase your dreams no mat­ter what. I hope to have made a dif­fer­ence, in­spired oth­ers and changed the rules.”

Cuppy Takes Africa is on ev­ery Wed­nes­day at 9pm on Fox Life Africa on DSTV Chan­nel 126.

DJ Cuppy

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