PUMA SNEAKERS A SHOO- IN

LEGENDS collide as Puma and MCM reinterpret the Suede sneaker in honour of its 50th anniversary.

Puma X MCM pays tribute to the founding days of hip hop – when the brands first became expressions of music culture.

The 50th anniversary Suede reinvents the codes of the classic shoe with a focus on texture and detail.

Its upper is constructed of elegant, durable Visetos canvas – redeveloped specifically for this product to offer greater breathability and comfort.

On the shoe’s tongue, a gleaming, jewellery-polished brass plate bears the MCM logo and a unique registration number – a nod to the exclusivity of MCM’s famous handbags.

Each pair includes co-ordinated laces in two distinct styles: leather with contrasting edge-stain and fabric with metal tips.

The resulting designs channel the DIY spirit of this era and deliver the new urban sneakers of today.

The apparel is also a nod to hip hop culture. The classic Puma T7 track jacket and pants, with signature 7cm taping on the sides, is re-imagined with swag and sophistication.

The T7 ensemble features a slouchy fit that cuts a classic urban silhouette with textured nylon panels, embroidered in the Visetos pattern.

TheT7 jacket’s back features a varsitystyle patch that proudly displays the MCM logo.

Both pieces are offered in classic cognac. The Puma X MCM limited-edition collection is now available at the Puma

Select store in Braamfontein and the X-Trend Sandton store.