Weekend Argus (Saturday Edition)

Sappi school paper initiative brings joy

- NORMAN CLOETE norman.cloete@inl.co.za

A RECENT marketing campaign to promote Sappi's Typek A4 office paper as an essential back-to-school stationery item brought unexpected joy to pupils and teachers at Ashdown Primary School in Pietermari­tzburg.

“Sappi has for many years prioritise­d literacy and education in local communitie­s and this is just one of the ways in which

Sappi actively supports quality education, one of the 17 Sustainabl­e Developmen­t Goals,” said Beryl Traoré, the social impact lead for Sappi Southern Africa.

“For us, quality education is not just about imparting knowledge; it is about empowering individual­s to reach their full potential and create a brighter future for themselves by giving them the necessary resources and creating safe spaces that make learning conducive.”

The campaign saw 15 lucky people each receiving a R1 000 shopping voucher. Entrants were also

asked to nominate a worthy school to receive a generous donation of 1 ton (80 boxes) of Sappi Typek paper.

Ashdown Primary School in Edendale was selected as the recipient school by Pietermari­tzburg resident Candice Piek, one of the voucher winners. Piek had consulted Caitlin Hull from Cordwalles Preparator­y School for Boys which has had a 16-year partnershi­p with Ashdown.

Over the years, Cordwalles has undertaken several initiative­s at Ashdown, like purchasing and installing JoJo tanks, servicing and repairing the kitchen, bathrooms and classrooms, and donating a range of resources like books, sports items and seeds for the kitchen garden.

Acting principal at Ashdown Primary School Ncane Gambu said

they were extremely thankful. “It's not only about donating paper, but also much-needed resources to our school. I can't express how grateful we are for this support.”

As part of Sappi's employee volunteeri­sm programme – “Show Your Heart” – the Sappi Forests team based in Pietermari­tzburg shared their expertise by planting some indigenous Pepperbark (Warburgia) trees at the school. The eager pupils were able to discover the importance of environmen­tal stewardshi­p and the vital role trees play in an ecosystem.

Sappi also provided comfortabl­e outdoor tables and benches, creating enhanced spaces for the children to enjoy their lunches as part of Ashdown's feeding scheme. Eating utensils were also supplied.

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 ?? ?? THE Typek campaign was aired on e.tv earlier this year. Ashdown Primary School in Edendale was nominated as a recipient school and received a generous donation of 1 ton (80 boxes) of Sappi Typek paper. | SUPPLIED
THE Typek campaign was aired on e.tv earlier this year. Ashdown Primary School in Edendale was nominated as a recipient school and received a generous donation of 1 ton (80 boxes) of Sappi Typek paper. | SUPPLIED

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