Daily Mirror (Sri Lanka)

Union Assurance Higher Education Month comes to a successful closure

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Throughout the month of March, Union Assurance held a series of events and programmes as part of its pioneering Union Higher Education Month initiative.

During this month, Union Assurance’s Personal Financial Advisers stood on hand to help parents make t he best financial decisions regarding t he various options available t o fund t heir children’s higher educationa­l needs in the future. Over the course of the month of March, over 61 awareness programmes were conducted across the country, including in the North and East.

Personal Financial Advisors from the company reached out to parents with children from the age of five years and presented them with the range of options open to them for investment through the Union Super Investor, Union Challenger or Union Life Advantage investment programmes on behalf of their children’s future higher educationa­l needs. These awareness programmes were promoted through extensive media partnershi­ps – with a range of advertisin­g and communicat­ion activities carried out on television, in radio and newspapers – as well as through hoardings and the distributi­on of leaflets. Additional­ly, teams of Personal Financial Advisors from the company went to homes and businesses to spread awareness relating to the investment opportunit­ies presented by Union Assurance.

Union Higher Education Month also took the idea that higher education goes beyond the local universiti­es in Sri Lanka to parents.

Through the Higher Education Month programmes, parents were made aware of the various educationa­l options open to their children, such as overseas universiti­es, vocational training institutes, private universiti­es and other higher qualificat­ion programmes. With the right level of financial expertise and prudential investment, all these options will be open to families seeking higher education for their children.

Union Assurance, the country’s trusted insurance provider, celebrates a solid and consistent track record covering over 27 years, 110 branches, over 4,500 employees and field staff who touch the lives of half a million Sri Lankans islandwide.

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