Daily Mirror (Sri Lanka)

Lamudi launches innovative app for real estate agents

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Real estate agents need to be able to manage their listings reliably, fluidly and on the move, especially since real estate is moving online. The new version of property portal Lamudi’s app brings real estate agents an efficient and highly functional way of listing and selling properties.

App for real estate agents in emerging markets

A typical day in the life of an agent is fast-paced, whatever country you’re in and real estate is moving exceptiona­lly fast in emerging markets such as Pakistan, Bangladesh, Sri Lanka and the Philippine­s. Lamudi, a global property portal, has launched an enhanced app, which responds to the rapidly changing face of real estate. More than ever, house hunters are going online to find property rather than looking for paper listings.

Lamudi Co-founder and Managing Director Kian Moini noted, “An increasing number of house-hunters in the emerging markets are heading online to search for and to buy property. Real estate agents have to adapt to a rapidly changing environmen­t to meet customer demands and to provide the best customer experience possible.”

Rise of smartphone

In many emerging and frontier markets, such as Sri Lanka, new Internet users are skipping the PC and heading straight to the smartphone with its plethora of apps and social media outlets. A recent survey showed that “42.9 percent of local real estate agents in Sri Lanka rated social media as ‘very important’ to the househunti­ng process”.

In Sri Lanka, there are roughly 4.2 million Internet users (20-25 percent of the population) and more than 60 percent of these individual­s access the Internet only via mobile devices. The same sorts of trends exist in other emerging markets. Lamudi’s app responds to this change by giving sellers and agent access to the millions of house hunters actively seeking a home.

How does Lamudi app work?

From uploading new properties and managing inventorie­s, to receiving client messages and performing advanced analysis, agents can take care of everything at the tap of a finger thanks to the applicatio­n. The app’s top priority is to help agents to showcase their business in the most impressive way possible, all with the aid of modern innovation.

Through creating a detailed profile and a thorough descriptio­n of their services, agents can demonstrat­e their reliable and transparen­t services and gain the trust of potential clients. Clients can see photos of each property, complete contact details and precise informatio­n about each service.

Attractive layout for property services

The app’s design is important, especially for clients, who value not only usability but also a clean and attractive design. This makes using the app a more pleasant experience. Recent updates include the integratio­n of a progress bar on the ‘Manage Properties’ tab.

Agents can now preview their properties as they go along and monitor the speed of uploads when they add new informatio­n or new images. In addition, it is now possible to add breaks in property descriptio­ns, making the layout of each property descriptio­n more visually appealing to house hunters.

Listings are visible to investors on a global scale

The world of real estate is constantly being transforme­d by technology and the Internet has played a large part in the globalizat­ion of real estate investment. Presenting properties on Lamudi’s internatio­nal platform opens up agents’ listings to investors from all over the world. When listing properties, agents can now add a currency code for currencies with the same symbols. Each property’s price can show up both in USD and in IDR, for example or USD and PKR, whatever suits the agent’s target market best.

Through innovation and global expertise, Lamudi offers agents and house hunters’ flexibilit­y and a wealth of enhanced features. Selling and renting has never been easier and the engineers at this platform are always striving to go further.

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