Daily Mirror (Sri Lanka)

SLIM invites Ron Kauffman to lead public forum in July

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Global service guru Ron Kauffman, will be in Sri Lanka on the 18th and 19th of July at the invitation of the Sri Lanka Institute of Marketing (SLIM).

To impart his knowledge and competenci­es as a global service consultant, speaker, educator, thought leader and customer service exponent, Ron Kauffman will lead a public forum on the 18th July at Waters Edge on ‘Service Leadership – The Inevitable’ and a CEO Breakfast Forum at Cinnamon Grand on the 19th of July, focusing on ‘Leading the Service – Focused Culture: creating superior service from the C-suite’.

Renowned for his motivation­al yet simple approach in delivering and communicat­ing service and customer experience­s with infectious passion and enthusiasm, at the CEO Forum, Kauffman intends to explainthe concept of Creating Superior Service from the C-suite. He will share powerful insights on gaining sustainabl­e competitiv­e advantage through service, which have resulted in the delivery of real business results in companies on every continent.

Articulati­ng the axiom, ‘Customer is King’ but bringing in a different view on accomplish­ing and achieving a competitiv­e edge by building a culture that engages and empowers each employee to delight stakeholde­rs through elevated service levels, Kauffman will lead participan­ts at the Public Forum to discover fundamenta­l service principals that raise service levels and improve customer experience at every point of contact.

He will also exemplify how to align culture-building activities currently in use throughout organizati­ons, identify opportunit­ies for new culture building initiative­s, upgrades and improvemen­ts and prioritize activities and develop practical action plans for the best results. His wide experience and scope with customers across diverse businesses from government agencies to multinatio­nal companies including Singapore Airlines, Xerox, Marina Bay Sands, Wipro and Changi Airport will come into play during his two day knowledge sharing exercise.

As SLIM President Karthik Elangovan asserts, “Being the national body for marketing in the country, having Ron Kauffman live in Sri Lanka is truly an honor for us as it reiterates our passion to deliver the most effective marketing service principles, expertise and education and training for our business community.

“Here is a service guru who has embedded life changing experience­s in profession­als around the world, a world leader who has undeniably motivated each of us. He has revolution­ized the world of customer service training and service culture developmen­t and sharing his expertise here will surely give the business community in Sri Lanka an extremely competitiv­e advantage in this era of transforma­tive change for the country.

“His unique specialty in strengthen­ing, building and uplifting service cultures with some of the world’s largest and most respected organizati­ons have pushed these entities from the realm of simply being a great organizati­on to an extraordin­ary one.”

 ?? ?? From left: SLIM Executive Director/ CEO Sanath Senanayake, Ron Kaufman Project Advisor Thushara Perera, SLIM Vice President Pradeep Edward, SLIM Secretary Roshan Fernando and Ron Kaufman Project Chair Ranga Perera
From left: SLIM Executive Director/ CEO Sanath Senanayake, Ron Kaufman Project Advisor Thushara Perera, SLIM Vice President Pradeep Edward, SLIM Secretary Roshan Fernando and Ron Kaufman Project Chair Ranga Perera

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