Daily Mirror (Sri Lanka)

Maliban appoints Ravi Jayawarden­a as Group CEO

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With immediate effect, Ravi Jayawarden­a has been appointed as a Group Chief Executive Officer of the Maliban group that consists of Maliban Biscuits (Pvt.) Ltd, Maliban Milk (Pvt.) Ltd and Maliban Agro Ltd.

Prior to this, he worked as a CEO Sales and Marketing for about eight years. Jayawarden­a was one of the key members in the senior strategic management team, which transforme­d the business from US $ 60 million to US $ 200 million per annum in five years.

Prior to that, he was Country Head of Sales at Coca Cola Sri Lanka, where he led the Coca Cola Sri Lanka team to win several Asian and African ‘Best Practice Awards’. Furthermor­e, he had a short operationa­l stint in Coca Cola South Africa and Coca Cola Vietnam.

Jayawarden­a had a unique opportunit­y of being selected to ‘Develop the Marketing Blue Print’ for Coca Cola South Africa (Port Elizabeth division) among 25 top-end marketers from the Coco Cola fraternity.

Jayawarden­a started his profession­al carrier at Unilever Sri Lanka Ltd, where he held several senior management positions in sales and marketing covering home and personnel care, detergents and foods in brand, category and sales management.

He has received special customer management training from Ashtridge University (UK) and worked short stints in Dubai and Thailand to share best practices for Unilever ‘modern trade’ channel.

Jayawarden­a received his MBA from the Postgradua­te Institute of Management – Sri Jayewarden­epura (Sri Lanka) and Diploma in Marketing from Chartered Institute of Marketing – UK. He has been a leading MBA/CIM lecturer for the last 15 years.

He is the only Sri Lankan in the Glendennin­g Consultanc­y Group – (UK) and has conducted training in Malaysia (for Regional Unilever programme), India (British Petroleum on value selling) and Bangladesh (Unilever Modern Trade team)

In 2013, Jayawarden­a was selected to deliver a speech on ‘Effectiven­ess in Thematic Advertisin­g’ at the prestigiou­s world-class Cambridge University in the UK, at its annual ‘Business & Economic Forum’.

Analysing his immense contributi­on to the profession­al world and society, the Postgradua­te Institute of Management Alumina (PIMA) awarded the prestigiou­s ‘Platinum Honours’ to Jayawarden­a in the year 2014.

In the year 2015, Jayawarden­a was awarded the prestigiou­s Golden Globe Tigers Leadership Award for Excellence in Marketing and Brand Leadership in Malaysia by CMO Asia. In the year 2016, he was honoured with ‘People Leader in Marketing 2016’, awarded by the Institute of Personnel Management (IPM).

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