Daily Mirror (Sri Lanka)

Jaffna Internatio­nal Trade Fair to be held next week

- By Sarah Thadhani

The ninth edition of the Jaffna Internatio­nal Trade Fair (JIFT), the Northern Peninsula’s largest consumer trade exhibition, will be held from January 26th to 28th 2018.

This event that has attracted over 60,000 people will be held at the Jaffna Municipal Council Grounds.

JITF 2018 is organised by Lanka Exhibition and Conference Services (Pvt.) Ltd (LECS) in associatio­n with the Chamber of Commerce and Industries of Yarlpanam (CCIY) with the support of Jaffna Municipal Council, Sri Lanka Convention Bureau and Internatio­nal Business Council. The event is endorsed by the Ministry of Industry and Commerce, Consulate General of India in Jaffna and National Chamber of Exporters, ASSOCHAM of India.

Not only being a public event, JIFT promotes opportunit­ies to forge partnershi­ps and joint ventures for businesses. From its inception, number of visitors have been on the rise along with the number of companies that set up stall. From just 120 companies participat­ing in 2002, it now has over 305 companies with over 75 corporatio­ns coming from India to explore investment opportunit­ies.

Lanka Exhibition and Conference Services (Pvt.) Ltd CEO Aasim Mukthar said: “It is a gateway for people to do tieups and joint ventures with companies not only with Sri Lanka but overseas as well. Many companies that took part with us in 2010, have now opened their own branches and outlets. All this through the Jaffna Internatio­nal Trade Fair.”

The event will feature special attraction­s like an amusement park, a wide range of food stalls, an hourly raffle draw, educationa­l pavilions, free beauty consulting clinics as well as free medical testing.

There is hope to promote trade not just between India and Sri Lanka, but involve the North and South exponentia­lly since the North is almost economical­ly isolated from the mainland.

“Virtually, Northern Sri Lanka still remains a virgin market for many business entities. I feel that JIFT is the ultimate proposal for our capitalist­s to showcase their uniqueness alongside their competitor­s to scope National and Internatio­nal market opportunit­ies,” Chamber of Commerce and Industry of Yarlpanam Chairman V.K. Vignesh said.

The exhibition will feature the constructi­on industry, hospitalit­y industry, food, beverage and packing industry, automobile industry, ICT industry, financial services, apparel and textile, agricultur­al, consumer goods and many others.

Organisers hope to open up networks for collaborat­ions and partnershi­ps, to re-emphasised brand awareness and improve sales, promote bilateral trade.

“Joint ventures, tie-ups, large orders have been the highlights of business matchmakin­g between the people from the South and North,” Vignesh said.

This large scale event has had many sponsors came forward to make this possible. Main sponsor of this event is S-lon Lanka (Pvt.) Ltd. Mobitel as the Official Telecommun­ication Partner, Official Roofing Partner is St. Anthony’s Industries Group (Pvt.) Ltd and Official Food Partner is Ruhunu Foods (Pvt.) Ltd.

 ??  ?? The head table, from left: Mcshaw Automotive Ltd Marketing Manager Chatura Kaththriar­achchi, The Harvest Co (Pvt.) Ltd RFL Bangladesh General Manager Abdullah Jafar, Siam City Cement (Lanka) Ltd Marketing Head Dinuk Peiris, S-lon Lanka (Pvt.) Ltd...
The head table, from left: Mcshaw Automotive Ltd Marketing Manager Chatura Kaththriar­achchi, The Harvest Co (Pvt.) Ltd RFL Bangladesh General Manager Abdullah Jafar, Siam City Cement (Lanka) Ltd Marketing Head Dinuk Peiris, S-lon Lanka (Pvt.) Ltd...

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