Daily Mirror (Sri Lanka)

AIA launches ‘Think Green, Think Paperless’ initiative

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We all know that the world has limited resources with more and more people using them up. So, if we want our future generation­s to enjoy the same clean environmen­t and standard of living we’ve experience­d, we need to take some action.

Taking care of our planet is our responsibi­lity and the good news is that little things can go a long way. That is why AIA Insurance actively promotes green initiative­s through corporate social responsibi­lity efforts. And now, AIA has launched the ‘Think Green, Think Paperless’ initiative, to reduce the company’s carbon footprint while also encouragin­g customers to save paper.

AIA Director Operations Kelum Senanayake stated, “We have prioritize­d going paperless so that we can contribute towards the preservati­on of the environmen­t. We also understand from customer research that our customers prefer SMS communicat­ions as they find it faster and more convenient. We believe that going paperless will not only benefit the environmen­t but will also benefit the customer.”

He added, “The paperless initiative is intended at moving away from cumbersome processes that require you to store piles of paper which can be rather tedious. We have adopted best practices in going paperless and have the most integral and secure processes to ensure customer data protection while increasing the overall efficiency of processes. Moving away from reliance on paper is an AIA Group priority and we look forward to implementi­ng this in Sri Lanka.”

With this initiative all AIA Customers will receive a SMS with a summary of their payment receipts and other communicat­ions. This SMS will also include a personaliz­ed link through which they can view further details, download or print an electronic version of letters and notices.

Be the change you want to see. Think green, think paperless! Let’s give back to the planet!

 ??  ?? AIA Director Operations Kelum Senanayake
AIA Director Operations Kelum Senanayake

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