Ceylon Theatres inks landmark partnership with Bookmyshow
Ceylon Theatres (Pvt.) Ltd, the entertainment arm of C T Holdings PLC, recently signed a Memorandum of Understanding (MOU) with Bookmyshow – India’s largest online entertainment ticketing platform, now present in Sri Lanka.
The new synergy will help Ceylon Theatres to gain access to the globally acclaimed Vista ERP system – a fully customizable cinema enterprise solution by New Zealand-based Vista Entertainment Solutions, the largest cinema software solutions provider in the world.
With the use of Vista, Ceylon Theatres will be able to bring in world-class cinematic experience to the local movie goers. With its roots spanning as far as 1928, Ceylon Theatres has played a major role in the development of the local cinema industry for 90 years, introducing innovative technologies while keeping abreast of global technological trends.
The partnership with Bookmyshow marks another milestone for the company in its journey of technological evolution to bring the best for the local movie fans.
Sharing his views on the special occasion, Ceylon Theatres (Pvt.) Ltd COO Pravin David noted, “Major studios demand for highend robust box office systems that are both transparent and efficient, in order to access vital statistics online real time. In order to meet global expectations, we need to incorporate the world’s best cinema enterprise solutions. Vista Entertainment Solution is acknowledged as the world’s best and largest cinema software provider. Access to Vista was made possible thanks to the new partnership drawn with Bookmyshow.”
Diptendu Sawn of Bookmyshow, commenting on the new partnership stated, “After redefining access to entertainment in India, we are excited to offer our services in Sri Lanka and look forward to implementing the learnings from the Indian market, to the closely resembling Sri Lankan market.
Taking from our incisive understanding of the entertainment needs of users, we are now committed to transform the Sri Lankan ticketing experience. In line with this, we are excited to partner with Ceylon Theatres and help them gain access to the best in class and highly diversified Vista - Cinema Enterprise Solutions.”
“The partnership between Ceylon Theatres (Pvt.) Ltd and Bigtree Entertainment Lanka (Pvt.) Ltd is a great example of innovative New Zealand technology going global. Software from Kiwi tech companies, such as Vista Entertainment Solutions, is being used around the world and New Zealand is increasingly known not only for its beautiful scenery and premium food and beverage but the clever companies tapping into niche areas to solve problems and deliver high-quality, cost-effective products and services,” said Trade Commissioner Sri Lanka and New Zealand business delegation leader Ralph Hays.