Daily Mirror (Sri Lanka)

SLIM Trainings introduces ‘License to Sell’ programme

-

‘License to Sell’ (LTS) is a programme developed by Sri Lanka Institute of Marketing (SLIM) Trainings to produce trained sales staff to the job market.

The core objective of the programme is to provide 360-degree skill developmen­t to sales staff, which will accelerate their performanc­e. The programme has been designed with the right combinatio­n of theory and practical, and is conducted by profession­al trainers with different experience levels from varied industries. It is ideal for young sales personnel, sales support function staff and freshers in Marketing.

‘License to Sell’ provides a sound knowledge for sales teams. This may ensure the achievemen­t of company shortterm and long-term goals, confirming the sustainabi­lity and the viability of the organisati­on in the competitiv­e business environmen­t.

LTS contains 11 trending modules in sales where each module works independen­tly from the other. The modules cover Personal Grooming and Personal Branding, Creating a Winning Attitude, Developing Confidence, Leverage Technology for Better Prospectin­g, Productivi­ty, Multitaski­ng and Time Management, Social Media for Sales, Meeting the Client and Sales Presentati­on Skills, Handling Objections, Closing Techniques, Building business relationsh­ip and Basic Finance for Sales.

This workshop develops the soft skills required for sales while the systematic approach helps to nurture the confidence levels of the sales staff. ‘License to Sell’ makes sales much more interestin­g, covering all the above modules in just 11 weeks. Speaking about the programme, SLIM President Pradeep Edward said: “Sales profession­als are the brand ambassador­s of their respective companies and we are no longer satisfied with producing convention­al sales people for Sri Lanka. With this programme, we will produce sales people who can excel and shine in any market in the country and abroad. ‘License to Sell’ has been designed by SLIM Trainings to spark a transforma­tive change in sales people by identifyin­g the gaps in their knowledge and skills before directly addressing them, ultimately helping the participan­ts to become undisputed masters of Sales.”

“Unlike convention­al study courses, ‘License to Sell’ is a practical training programme, which focuses on productivi­ty, multitaski­ng, time management and everything from modern tools of sales growth such as branding and social media to traditiona­l aspects such as personal grooming and customer relationsh­ips. We are confident that it will produce sales profession­als who would strengthen the Sri Lankan companies and brands, and elevate the local sales field, where SLIM is the only institute to conduct a Sales workshop of this nature,” added SLIM Ceo/executive Director Sanath Senanayake.

Newspapers in English

Newspapers from Sri Lanka