People’s Leasing appoints Hemal Ranasinghe as Brand Promoter
The number one nonbank finance company in Sri Lanka, People’s Leasing and Finance PLC (PLC) signed an Memorandum of Understanding (MOU) with popular film and TV actor Hemal Ranasinghe appointing him as the PLC’S Brand Promoter.
The occasion took place at PLC head office at Borella and the MOU was signed by actor Hemal Ranasinghe and PLC Ceo/general Manager Sabri Ibrahim on behalf of the company.
As per the MOU Hemal Ranasinghe will contribute towards promoting PLC’S financial products and services.
Hemal Ranasinghe has a rich profile as an award winning popular film and TV star, model and a dancer. He has won the Most Popular Actor Award and the Best Actor Critics’ Award at the Derana Film Awards. At the Hiru Golden Film Awards he was awarded as the Most Popular Actor and Best Upcoming Actor. Hemal clinched the special jury award at the Sarasavi Film Festival.
PLC Ceo/general Manager Sabri Ibrahim said: “People in Sri Lanka see PLC as a highly reputed and socially responsible finance company. Hemal Ranasinghe too is a personality who has built a solid image in the society and who is loved y the masses of this country. Hence PLC values the services of Hemal Ranasinghe as its Brand Promoter. We believe via his attraction our financial services will be positioned more steadily in people’s minds.”
After signing the MOU with PLC Hemal Ranasinghe said: “This is the very first occasion that I agreed to be the brand promoter of a company. The significance is being able to work for a mutual cause with a highly reputed company in Sri Lanka. It adds value to my professional life as well. Similarly this responsibility comes as a challenge to me. PLC is already the market leader in the Sri Lankan non-bank finance sector. To add more value to the reputation of this company is a challenge as acting in a firstclass film.”