Daily Mirror (Sri Lanka)

Sarva Colombo celebrates 13 years of exponentia­l growth

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Thirteen years on from humble beginnings as an agency with just five employees, Sarva Colombo stands today as a force to be reckoned within the local advertisin­g sphere.

Having strategica­lly expanded its team to enhance its position as a total growth solutions provider, the agency is now set to provide 720-degree solutions, including culture transforma­tion.

Coming on board Sarva in its 13th year are Chief Strategy Officer Sharmila Cassim, Behavioura­l/organisati­onal Psychologi­st Rozaine Cooray, Financial Strategist Naresh Abeysekara and Director Brands Dharshana Senerath.

The new additions to Sarva’s team reflect the direction in which the agency is heading, its portfolio of clients will be provided with a strategic route and solutions to develop their internal and external communicat­ions and incite culture transforma­tion.

Additional­ly, Imesh Goonewarde­ne, who has been with Sarva since inception, takes on the role of Chief Operating Officer.

From creative cooks to short film directors, music producers to authors, temple mural artists to award-winning photograph­ers and more, Sarva’s creative team, while diverse, share a common passion to create effective communicat­ion campaigns that deliver growth to our clients.

Sharing his thoughts on Sarva’s progress since inception, Managing Director Chrishanth­a Jayasinghe shared, “For the past 13 years, our focus has been on growing our client’ business. As we step into our 13th year, we are glad to have strengthen­ed and enhanced our services to help our clients grow further by including culture transforma­tion and internal communicat­ion solutions.”

The award-winning agency has been the recipient of two Gold Abbys and a Best of South Asia Award at Goafest - India in the recent past. Along with the many accolades to its credit, Sarva Colombo has achieved explosive growth for many of its clients, notably, 500 percent growth for Denta and Softlogic Finance, respective­ly, and 600 percent growth for Caltex Coolant. It has also secured partnershi­ps with CIM, CIMA and other reputed business entities across a spectrum of industries, in both the recent past and at present.

Sarva Colombo is reputed for creating effective growth-driven communicat­ions through strategies and insights based on research, many of which are conceptual­ised in Sinhala and Tamil. The agency continues to deliver exceptiona­l results for high calibre brands in the banking and non-banking financial sector and in the educationa­l, telecommun­ications, medical, automobile and FMCG industries, respective­ly. With a passionate and talented 60-member team, Sarva Colombo maintains that effective advertisin­g is the only advertisin­g worth paying for.

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