Union Manushyathwaya continues to encourage local communities towards healthy lifestyles
‘Union Manushyathwaya Danuwath, Suwapath, Yahapath Hetak’, the CSR Brand of Union Assurance continuously elaborates its mission on enriching the life changing partnerships by creating healthy and happy communities around the country.
All these CSR initiatives are organised in favour of delivering valuable and informative content to the communities which they operate in. Union Manushyathwaya and its endeavours are the focal point, through which the company disseminates vital information to the public on adopting preventive measures against three diseases Thalassaemia, Dengue, and Diabetes.
Active support from the respective authorities and enduring support from the branch network has led Union Manushyathwaya to successfully conduct the fully - fledged programmes and awareness sessions throughout the island during the first half of the year 2018.
Dengue Awareness Programmes scheduled for the first half of the year included a special house-to-house visit programme which was able to cover around 70 households, directing the people for a behavioural change by properly maintaining the households and its surroundings to prevent and control the spread of dengue disease. A special set of programmes were conducted within the schools aiming to initiate behavioural changes of the children within the community to address the dengue issue. Collaborative participation of over 6,000 students through three school focused programmes were conducted through this special initiative, engaging the youth and the younger generation to be a part of the mission towards preventing dengue.
The first ever dengue pilot project executed within Sri Lanka which was commenced on January 5, 2017 in Kirulapana, Siddharthapura Housing Scheme successfully completed the first phase of the project on January 20, 2018. The overall project was successfully concluded during the month of June producing valuable insights on preventing dengue.
In addition, campaigns were carried out during the first half of year 2018 to raise awareness and prevent the spread of diabetes. 24 free prescanning sessions were carried out during these programmes touching over 1,000 lives whilst diagnosing the potential diabetes patients and providing them with the necessary advice on controlling their blood sugar levels leading them to start a healthy lifestyle.
UA was able to provide invaluable support towards controlling another severe blood disorder by conducting thalassemia awareness and prevention campaigns as well. These programmes mainly target creating awareness among parents, students, teachers and common community groups within the identified regions. Extended support and collaborative efforts received from National Thalassaemia Centre - Kurunegala along with the Hemal’s Adolescent and Adult Thalassemia Care has made it possible to organise around 74 thalassaemia blood screening programmes and 16 thalassemia awareness sessions during the period of January to June of 2018.
Along with the community focused awareness and educating sessions, UA also actively spreads the awareness on its CSR initiatives through Facebook, Instagram and other digital mediums to empower the communities and to encourage them towards living a happy and healthier lifestyle.
Union Assurance looks at creating a healthier and secure community in line with their overall ethos of building partnerships with their customers that is based on the delivery of transparency, respectfulness, and convenience. The company will continue to deliver on its promise of trust, with more programmes designed to foster healthier communities in the future.
These efforts will be further strengthened under the banner of Union Manushyathwaya.