Daily Mirror (Sri Lanka)

Overtouris­m -The new buzz word in tourism

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Inspiring Sri Lankans towards realistic fitness goals, GOYO, Sri Lanka’s most popular, trendiest wearable with free fitness app introduced its new monthly challenge titled ‘Cardio Buster’ recently.

The new GOYO challenge encourages users to complete 45,000 steps within eight days of accepting the challenge and stand a chance to receive attractive rewards.

Committed to helping users’ kickstart fitness goals and remain motivated, GOYO converts healthy, everyday choices into exclusive unique reward mechanisms.

Users who accept the new challenge can monitor their own progress and win activewear from Bodéactiv as a reward for completing the task.

The Cardio Buster challenge will run from 23 August to 23 September 2018 and as rewards, 50 gift vouchers worth Rs 4,500 each are on offer for GOYO app users who complete the challenge.

Bodé Activ, the sponsor of the GOYO challenge is a performanc­e activewear brand ideal for the fitness enthusiast­s. Establishe­d in Sri Lanka in January 2016,Bodé Activ brand is part of the pioneering APS Knitters (Pvt) Ltd, recognised locally as leading suppliers in knitted fabric.

A popular choice among those engaged in sports and fitness, Bodé Activ activewear brings style, comfort and functional­ity enhancing the workout experience and performanc­e.

As the perfect activewear for all types of sports and activities, Bodé Activ is ideally synergized with GOYO users who buoyed by their renewed fitness seek and incorporat­e trendy elements into their fitness regime.

Commenting on this new challenge, Srikanth Rabel – Head of Digital & New Markets said, “We want to create a premium experience that users have become accustomed to offering exciting rewards supporting people looking to develop a fitness routine.”

Revolution­izing the fitness movement with its updated free app, GOYO continuous­ly offers rewards to kick start fitness goals.

GOYO’S recent incentive of 50 stylish AVI sports shoe pairs valued at Rs. 4,500 in collaborat­ion with popular footwear retailer, D. Samson & Sons Ltd, offered another tangible reward, helpingto motivate users.

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