Daily Mirror (Sri Lanka)

Guilt free shopping experience with Cafe Sugar Free

- For more details: www.cafesugarf­ree.com 0766662323

Sweets, if we talk about, from our childhood, everybody likes to have sweets. Especially the older generation is craving for sweets. Unfortunat­ely, with the new trends in the contempora­ry society, they are unable to consume sweets. The Majority of the older generation are restricted to have sweets due to unpreceden­ted level of diabetes spread. I have seen many people, mainly with type 2 diabetes and other high blood sugar related complicati­ons are unable to enjoy the desserts. They regret, sad and unhappy for the fact that they cannot have sweets. For this reason, I have many a times tried to find sugar free confection­eries for their special celebratio­ns to make them delightful & cheerful but was unable to find any in the local market. This was the beginning of my thought process and I thought I should start my own e-commerce type of business. I saw the gap in the market and I also saw the potential market opportunit­y in that gap. That was the begging of “Café Sugar Free”, Sri Lanka’s first online platform for sugar free confection­eries. And my next concern was from where to source these products. Therefore, I carried out an extensive research with a strict criterion for quality & hygiene. I had to pay extra attention as this food range will be having a segment who ideally should not be having too many sweets and then, I decided to buy this range of products that have global presence and especially made in compliance with good manufactur­ing practices as per European standards. These products from countries such as Germany, Spain, Portugal, Belgium and Singapore. I am the exclusive distributo­r of these two brands in Sri Lanka and Maldives.

For the convenienc­e of the customers we are located on the High-level Road in

Nugegoda Junction at No: 225. We are open from 9:30am to 8pm from Tuesday to Sunday to cater to walk in customers with reasonable parking on the roadside and in the business premises. The rest who doesn’t want the hassle of visiting the outlet physically, can log on to our fully operationa­l online store www.cafesugarf­ree.

com with a secure payment gateway. We have an Islandwide delivery service through partners like Ubereats.

In addition to that we are planning to tie up with other local manufactur­es who are manufactur­ing organic, health, sugar free, low fat, low GI and low carb foods. Whoever who is manufactur­ing such products, are invited to showcase their sample at “Café Sugar Free” to get this location advantage so that we can promote such local products, get orders and make arrangemen­ts to get it delivered to their door step. This will help consumers to buy health food under one roof to regulate, mange, control and reduce their health-related issues. This is only the beginning; I want to expand it to the wider range of natural and organic food items.

We proudly announce that now we undertake order for sugarless cake, cupcakes and other desserts for special occasions such as birthdays, anniversar­y and even for weddings.

The sugar substitute­s used in majority of our products is all-natural stevia an extract of a plant well known for its goodness leaving no doubts in the minds of the consumer for any possible side or after effects.

Sri Lanka is one of the 6 countries of the IDF SEA region. 425 million people have diabetes in the world and 82 million people in the SEA Region; by 2045 this will rise to 151 million. There were 1,198,100 cases of diabetes in Sri Lanka in 2017. It is a common prevailing health concern and it poses serious health threat. Our vision is to be a part of an overall healthy nation and CSF is contributi­ng for this good cause at the best of our ability by making awareness and providing consumers a choice of healthy food to overcome this issue gradually. So now I believe the Sri Lankan can go “sweet” without compromisi­ng good health.

 ??  ?? Shani Wickramasi­nghe, Founder / Managing Director,
Cafe Sugar Free
Shani Wickramasi­nghe, Founder / Managing Director, Cafe Sugar Free

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