Mobitel-fortumo launch direct carrier billing

Bringing convenience t o fingertips, Mobitel, Sri Lanka’s national mobile service provider, joined hands with Fortumo, one of leading mobile technology companies, to launch the direct carrier billing facility in Sri Lanka.

The partnership will facilitate Mobitel subscribers to enjoy premium digital content, pay for games, in-app content and a host of digital services by simply opting purchases to their post-paid phone bill or pre-paid number.

“Today, we see t hat t he technological growth is shaping customer behaviour, which in return demand speed, security and convenience. Understanding the evolving needs, we partnered with Fortumo to offer our valued customers the opportunity to purchase their favourite digital content at the touch of their fingertips so t hat t hey can explore more and experience more,” Mobitel CEO Nalin Perera remarked.

Fortumo’s DCB solution makes it easy for digital service providers to launch direct carrier billing in a scalable manner. Fortumo manages the checkout flow and localisation on behalf of its merchants, accelerating the time-to-market and reducing the amount of development work needed to launch the payment method. The same integration can be used to collect payments from Mobitel and more than 280+ other mobile operators across the world connected to Fortumo’s platform.

“Mobile operators are becoming the central point of entertainment for digital audiences, especially in emerging markets such as Sri Lanka. Low credit card penetration and high smartphone ownership position telcos perfectly to deliver digital content to their subscribers while carrier billing gives service providers the solution monetise that content. We are excited to be working with Mobitel and look forward to growing the partnership,” s a i d F o r t u m o V P Te l c o Partnerships Taavi Krusell.

Carrier billing does not require users to own or create any accounts, no personal data is collected during the checkout process and payments are completed through a simple two-step verification process.