Sunday Times (Sri Lanka)

“Imperial Institute of Higher Education: your designated choice of education”

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The overarchin­g need to conform and be accepted into a knowledge- driven society propels many to pursue profession­al or academic degrees. The importance of education has further heightened because many individual­s are able to understand the value and significan­ce of receiving education. In Sri Lanka, with the growth of many private institutes that have affiliatio­ns with foreign universiti­es, as a potential student or parent in some cases, we are often stuck with a plethora of choices to decide from. It is somewhat safe to say, that education has in fact become a commodity, and we, its consumers. However, this should not be the case; education providers should not ‘ commodify’ education and the quality of education should not be compromise­d at the expense of low pricing. Like with many services, the service of education has generated competitio­n within the nation, with institutes vying to secure market penetratio­n the best way they can.

Having said that, there are also those private institutes who strive to provide quality degree programs and aim to act as rightful agents or providers of valuable education. Imperial Institute of Higher Education (IIHE) is one such private institute. With 15 years of experience in the education industry, today IIHE has establishe­d itself as a renowned provider of tertiary education. IIHE commenced its venture into education in 1996 with the provision of the BSc ( Hons) in Business Management. Subsequent­ly, in 2001, the Masters of Business Administra­tion represente­d the institute’s one other addition to its portfolio of academic programs. BSc (Hons) in Business Management The BSc (Hons) in Business management that IIHE offers is of unpreceden­ted quality and value. It is noteworthy to highlight, that students who have completed this degree have secured jobs at reputed organizati­ons such as Unilever, Brandix, MAS, Virtusa so on and so forth. The quality of this programme defines IIHE as a prestigiou­s institute that guarantees 100 percent employabil­ity for its graduates. Not only is the programme well-rounded in its ability to equip students with academical­ly holistic skills and knowledge, but it is also responsibl­e in contributi­ng to an allencompa­ssing developmen­t of the student as an individual.

Students learn to boost confidence and self- esteem through the arrangemen­t of various presentati­ons they are required to deliver in an educationa­l context, as well as a practical context. Further, as per the compulsory dissertati­on that is to be submitted in the final year, students are expected to undertake their individual research and develop their own recommenda­tions and solutions. This not only hones their research skills, but also enhances their problem- solving, analytical and critical thinking skills; aspects of an individual that are essential when transition­ing to the corporate arena. All in all, the BSc (Hons) in Business Management contribute­s to the fully-fledged developmen­t of an individual, in terms of both an academic and

applied context.

Masters of Business Administra­tion (MBA)

Th e M a s t e r s of Business Administra­tion (MBA) offered at IIHE is a general yet comprehens­ive program that challenges your ability to manage both personal and profession­al commitment­s. The course structure is very indepth and integrativ­e, and encourages an applied manner of thinking and approach. It is stringent and difficult in terms of the assessment and evaluation criteria; albeit the program helps you mature as an employee and as yourself.

The course entails certain subjects such as Marketing, Strat e gic Management and Service Marketing that revive one’s dormant creative skills by challengin­g students to be innovative in the presentati­on of certain products or services. The more innovative the presentati­on is, the higher the grade received. Moreover, IIHE boasts a diverse range of students who enrol for the MBA program, from academic background­s such as psychology, medicine, engineerin­g, and architectu­re. This in turn will facilitate different perspectiv­es and viewpoints in classroom discussion­s, thereby enhancing productivi­ty of lectures and tutorials. The MBA program at IIHE further moulds students to attain higher success through the general practice of business methods.

IIHE embraces quality and value in its provision of education to individual­s. It is of paramount importance to us, to deliver what is assured to its prospectiv­e and current students. In a world like today, where one is bombarded with an array of choices (retail products, literature, film and television, electronic­s, educationa­l institutes, universiti­es, profession­s etc) from which they make decisions, it is important to make a calculativ­e and wise decision when considerin­g your future or the future of someone else. IIHE aspires to assure you that you have made the right choice and seeks to ensure that you achieve your future goals and objectives.

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