Sony’s next generation premium TV Range offers the ultimate in picture quality

Uniquely positioned to provide consumers with next generation TV technology, Sony recently unveiled its ultimate new Bravia 4K HDR Ultra HD TV range.

This highly advanced TV range will be available through all main Siedles and Singer outlets around the country.

The 4K High Dynamic Range (HDR) TVs go beyond what you’ve seen before delivering stunning and unmatched picture quality reproducing images that are true to life; offering a truly remarkable experience in clarity, colour, contrast and much more, compatible with the latest HDR movies and shows.

“Sony’s new Bravia 4K HDR TV Android TV™ range combines the most advanced TV technologies with future-forward stunning designs that elevate the TV experience to an entirely new level. HDR delivers better contrast and can offer more range of brightness and darkness, which makes every seat the best seat in the house,” said Alex Yee, Head of Sony Sri Lanka Representative Office.

Among the line-up of premium 2016 BRAVIA™ 4K HDR Android TVs showcased during the exciting launch was Sony’s flagship Z9D series, the award winning X93D series and its fellow 4K HDR TV range, as well as other superior Full HD TVs.

“Having Singer and Siedlesas distributors of our next generation TV technology and as our leading retail partner, means consumers benefit from their experience, knowledge and market depth and can feel confident in purchase decisions,” noted Alex Yee.

The new ‘Z’ moniker of the TVs launched marks a significant leap forward and the ultimate in display technology. With this advancement, Sony brings 4K HDR to a new level with extreme contrasts and more realistic, accurate colours, in order to express what creators really intended.

The main features of the displayed next generation TVs which are also intensely detailed and lush include Ultra HD and HDR screens; technology designed to show rich detail in both dark shadows and bright skies at the same time.