Hotel School Association prepares 5-year plan aimed at producing world-class grads

The Ceylon Hotel School Graduates Association ( CHSGA) in consultation with 3W Consulting is rolling out a 5- year strategic plan aimed at producing world class graduates.

The plan encompasses all levels of associated sectors possible and practical. Effective coordination of plans between state and private institutions to stay ahead of the competition is one of the key aspects of the new plan. It also involves the insights of the smartest minds in hotel revenue management working in tangent with related stakeholders to discuss ways; hotels can optimise their pricing and service delivery in the face of an increasingly dynamic marketplace and industry challenges, the association said in a media release.

The CHSGA established in 1971 ( incorporated by the Parliament Act No: 21 of 1984), is the pioneering hospitality professional association in Sri Lanka. With an alumnus of over 1500 members, CHSGA members hold significant senior managerial and leadership positions in the industry, both here and abroad.

“In an era of rapid change with new players and intermediaries, it’s critical that all hotel stakeholders, sales and marketing leaders, owners and investors have the right strategies in place to tackle challenges on the ground,” states Sanjeeva Perera, President of CHSGA.

He added, “It is the ideal time for the generation of new ideas and approaches to shape the future of hospitality. We are excited to propose our planned out programme to bring even more innovation forward and develop new brands”.