Sunday Times (Sri Lanka)

Singer achieves Rs. 1 billion sales of Huawei Branded smartphone­s in November

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Singer Sri Lanka, the exclusive national distributo­r for Huawei smartphone­s announced that, it surpassed Rs. 1 billion sales of Huawei smartphone­s for the month of November 2017. The Rupee one billion sales were solely for the month of November and this was the second time Singer Sri Lanka has reached this milestone. Singer Sri Lanka is presently the number one smartphone marketer in the country within a short period Singer’s Digital Media Channels has grown and evolved to become the undisputed leader in the market.

Singer Sri Lanka’s trusted partnershi­p, unique sales approach, coupled with aggressive marketing strategies and brand innovation has led to this phenomenal achievemen­t. With this successful accomplish­ment Huawei continues to prove its market credibilit­y as it continues to build a strong market share in Sri Lanka. Singer Sri Lanka has been aggressive­ly promoting the Huawei Nova 2i an innovation which was only launched in early November. According to the local retail giant, Huawei has also achieved the most top of mind recalled brand amongst smartphone customers as the number one growing smartphone brand in Sri Lanka.

Commenting about this landmark achievemen­t, Singer Sri Lanka PLC Group CEO, Asoka Pieris said, “We are elated to signify this moment for Singer Sri Lanka and Huawei and I would like to commend the entire team who have been involved all along for their contributi­on towards achieving this feat. Our valued customers has identified that high quality can be experience­d for an affordable price. This is a commendabl­e focus by Huawei, who are constantly innovating and breaking the digital divide through introducin­g affordable smartphone­s targeting aspiration­s of our customers. Our hope is to take Huawei to even bigger heights and mark them as the No. 1 smartphone brand in Sri Lanka”.

Huawei entered to the Sri Lankan smartphone market in 2012 by establishi­ng their digital media channels with Singer Sri Lanka PLC. Ever since then and up until now, the brand has grown from strength to strength. Through the winwin partnershi­p Huawei had succeeded in gaining wider coverage with over 1600 deal- ers through 400 Singer outlets islandwide. Singer has been instrument­al in acknowledg­ing the many benefits of owning a Huawei smartphone whilst extending their distributi­ng arm to almost every major town in the country.

Huawei also consistent­ly focuses on offering innovative and trendy smartphone options to suit every type of customer. Their dedicated introducti­on of a number of smartphone series of good quality smartphone­s made available at affordable prices has ensured it as one of the key pointers towards their success, not just locally but globally as well. Huawei envisages the need for innovation and continues to incorporat­e leading technologi­cal breakthrou­ghs into their smartphone­s.

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Singer achieves Rs. 1 billion sales of Huawei Branded smartphone­s in November

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