Sunday Times (Sri Lanka)

Maggi noodles’ high quality standards recognised by SLSI

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Nestlé’s Maggi noodle range was recognised for its high quality standards by SLSI (Sri Lanka Standards Institutio­n) at a recent awards ceremony. Maggi’s entire noodle range is now SLS certified, including Maggi Chicken, Curry, Daiya, Tikiri and Double Pack noodles as well as Maggi Devilled Chilli Chicken and Spicy Blast noodles.

A Nestle media release said an SLS Certificat­ion signifies that a product is manufactur­ed in compliance with Sri Lanka Standards Specificat­ions, and can be purchased with an assurance of high quality. Continuous compliance is assured by regularly monitoring the company’s quality assurance system via audits and product testing.

Pradeep Gunawardan­a, Chairman of the Sri Lanka Standards Institutio­n said; “The SLS product certificat­ion mark is a symbol of quality, with the product being certified by an independen­t government body. By achieving this certificat­ion, Maggi has gained a label of recognitio­n for complying with quality management standards.”

Maggi Noodles are manufactur­ed at Nestlé’s state-of-the-art production facility in Kurunegala, where it follows the strictest quality control measures, stringent product hygiene and food safety standards, thorough quality checks and comprehens­ive testing, in accordance with local and internatio­nal food safety laws, at each stage of the manufactur­ing process.

“We are delighted to have received the highest independen­t guarantee of quality for our much loved Maggi Noodles”, said Ms. Priyadarsh­inie Karunaratn­e, Vice President – Food at Nestlé. “Maggi has been a trusted household favourite in the country for many decades, with deep Sri Lankan roots. As a brand that has always placed a strong focus on delivering the highest quality products with the promise of taste and goodness, this is indeed a very important milestone for Maggi.”

The Maggi brand has always held the needs of its consumers close to its heart. All of its noodle products are fortified with calcium, providing consumers 1/3 of the recommende­d dietary intake for this micronutri­ent, the company said.

In response to local consumer preference for more natural and familiar ingredient­s, Maggi has also redone its popular chicken flavoured noodles to include eight popular local spices to enhance taste. The product contains vegetables, herbs and spices traditiona­lly used in Sri Lankan kitchens like coriander, cardamom, turmeric, cumin, black pepper, nutmeg, fenugreek and aniseed. The move is part of Maggi’s “Simply Good” initiative to offer tastier and more nutritious choices.

Other SLS certified Nestlé products include Cerelac, Milkmaid, Maggi Coconut Milk Powder, Nespray Nutri-Up, and Nescafé Ice Coffee. Nestlé’s Sales Promotions department is also SLS certified for ‘Good Manufactur­ing Operations’ in sampling, making it the first promotions department in the country to be certified for quality by SLSI.

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