Sunday Times (Sri Lanka)

St. Anthony's goes global un the reins of the third genera

- By Bandula Sirimanna

Running a family business for 87 years is no mean feat and a great achievemen­t in a country like Sri Lanka. Turning it over from one generation to the next is another feat altogether.

Each generation of a family business has different visions, priorities when handing over the ownership, governance and adopting future strategy.

Three generation­s of the Gnanam family have managed and nurtured the hardware, plastics, PVC product and textile business which was launched in the late 1930s during World War II by the Deshamanya A. Y. S Gnanam initially as a scrap iron selling venture.

St. Anthony's Group is now transition­ing to a third- generation family leadership, under Jeevan Gnanam, one of founder A.Y.S. Gnanam's grandchild­ren.

St Anthony's Industries Group (Pvt) Ltd is now ready to go global with its innovative hardware, housing interior products, innovative plastic items, Armor roofing sheets and many others.

The company is planning to export its products to South Asian countries specially Bangladesh and Myanmar and Africa in the near future, Jeevan Gnanam, Executive Director of the Group and CEO of Orion Developmen­t ( Pvt) Ltd disclosed in an interview with the Business Times in Colombo recently.

A third generation leader of the company, Mr.Jeevan knows when family businesses implement an effective strategy for handing over the reins, members of the family enjoy much higher success rate and his task is to improve it by introducin­g novel concepts.

After completing his graduate studies in the US and returning to Sri Lanka, he has diversifie­d the group's business into new and profitable areas and directing St. Anthony's Industries towards IT, his pet subject.

He noted that he received his grandfathe­r and his father's blessings and fullest support to set up Orion City, a self- sufficient IT Park on 16 acres in Colombo in 2009 to provide infrastruc­ture for the developmen­t of IT and BPO services.

It has gained a reputation for excellence setting the Sri Lankan benchmark for sophistica­ted commercial space and office infrastruc­ture.

Thirty- two local and internatio­nal corporates including Virtusa, Pearson and WNS now operate in the Orion City, he said adding that around 6,000 Sri Lankan youths are employed in those firms.

This IT Park will be expanded with a 22-floor Orion Towers with office space as well as malls, restaurant­s, hospitalit­y services and gyms.

Constructi­on of the new building is now nearing completion and it will be opened soon, he revealed disclosing that it will add one million square feet to its cur- rent facility with an investment of around US$70 million.

Tracing the history of the company, it has been revealed that the late Mr. Gnanam had put an emphasis on the building material business forming his company under the name of St Anthony's industries producing and marketing hardware and PVC products in the late 1960's and 1970's.

Seizing the opportunit­y during the period of the closed economy when the then government of the late Sirima Bandaranai­ke banned the import of hardware, textiles and plastic items, he started the production of bolts, nuts and hinges at St. Anthony's Industries.

Later he ventured into the manufactur­e of textiles by setting up Cyntex as a joint venture company in collaborat­ion with Japanese Mitsui Company while expanding his hardware business into the production of plastic items including pipes as well as Rhino Roofing Sheets.

He diversifie­d his business by launching Tokyo Cement Co. catering to the needs of the building constructi­on industry at that time.

This was the beginning of a multi-billion rupee conglomera­te that today, after eight decades, has expanded its business venturing into IT and modern technology field strengthen­ing St Anthony's group's positionin­g as a major player in diversific­ation and innovation.

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