Sunday Times (Sri Lanka)

Idea Group's i-Roof product secures export markets

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Idea Group of Companies, that offered local consumers the revolution­ary roofing product i-Roof, has ventured into the export market by exporting its first i-Roof consignmen­t to India.

Goods shipped in February this year were ordered by a leading constructi­on company in Bangalore, Idea Group said in a media release.

i-Roof will be exported to many other countries within the next few months. Orders have been already secured from Ghana, Malawi, Madagascar and Egypt. i-Roof produced with the payoff-line “Roof with best benefits” is the only ASA polymer roofing tile produced in Sri Lanka with the ISO 9001:2015 internatio­nal standard certificat­ion, the company added.

“The green product i-Roof doesn’t contain Lead (Pb) or asbestos in its compositio­n and is considered the best solution for Sri Lankan roofing requiremen­ts. In estimates made by building constructe­rs on fixing the roof, i-Roof contribute­s to the lowest cost per square foot that include; fixing the frame, using heat resisters and fixture of thatching sheets. When estimates are made on roofing tiles, Aluminum sheets (regular shape) and Aluminum sheets (tile shape) for roofing requiremen­ts, the cost is much higher,” the release added.

Sampath Mayakaduwa, CEO/Managing Director, Idea Group Ltd said that while securing the export market was a positive developmen­t, i-Roof is also a ground breaking product.

“We used the latest technology in the world and the best raw materials to produce i-Roof product. After securing the largest market share in the country we aimed at entering the export market and participat­ed in few trade exhibition­s in the world including ‘Big 5’ a leading trade exhibition in Dubai. At those exhibition­s, leading constructi­on companies in the world got attracted to the i-Roof product. The supremacy of our product resulted in exporting the first i-Roof consignmen­t to India. We will soon export our roofing products to many more countries,” he said.

Since i-Roof has four layers, it gives coolness to homes. The outer layer is made with ASA (Acrylonitr­ile Styrene Acrylate) that offers heavy resistance to sunlight. Hence i-Roof rids houses of heat and saves the cost for heat resistant gear needed by other thatching sheets. i-Roof maintains its colour too. Idea is a leading diversifie­d company in Sri Lanka, active in constructi­on, hotels and IT.

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