INSEE Cement hosts glitzy awards night for top performing business partners
Sri Lanka’s top cement manufacturer INSEE Cement rewarded its island-wide distributor network at the annual INSEE Business Partner Awards 2020 held recently.
The gala awards night hosted at ShangriLa Hotel Hambantota under the patronage of the company’s Executive Committee, recognised top performing business partners that strengthened INSEE’s position as the undisputed leader in the local cement retail market, the company said in a media release.
The theme of the 2020 ceremony ‘Nawa Jawayakin Peratama (Marching Forward with New Vigour)’ was unveiled by Head of Retail Sales Sujeewa Perera, followed by Chairman/ CEO of INSEE Cement Nandana Ekanayake addressing the gathering. The Chairman/ CEO briefed the audience on the progress made by the company during the past year, and the ambitious targets that have enabled the INSEE partner network to set benchmarks in the market reach and new market penetration.
Jan Kunigk, Executive Vice President of Sales, Marketing and Innovations at INSEE Cement, announced the Special Recognition Award nominees for 2020. “For the second year running, we are presenting a special award to a business partner for value creation through innovative sales initiatives, going the extra mile to create more equity for the INSEE brand,” he said.
Three projects were shortlisted and nominated for the award, with all business partners participating in a live vote to choose the winner. New Central Stores Kandy achieved the award for their fully automated sales operation implemented in 2019.
The INSEE Cement Executive Committee later took to the stage to present a total of nine National Awards, with Lahiru Imbuldeniya of New Central Hardware walking away with the coveted Business Partner of the Year Award for 2020.