Sunday Times (Sri Lanka)

‘Museum Intensives’ programme

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The Museum of Modern and Contempora­ry Art Sri Lanka (MMCA Sri Lanka) is an education-led initiative that aims to establish a public museum dedicated to the display, research, collection and conservati­on of modern and contempora­ry art for the benefit and enjoyment of the general public, schools, and tourists. Developing a profession­ally qualified team with skills and knowledge for all areas of a museum’s work is among MMCA Sri Lanka’s key priorities.

To meet this challenge, in 2021, MMCA Sri Lanka conducted a study, funded by the Netherland­s Embassy in Sri Lanka and Maldives that looked at the profession­al developmen­t landscape in Sri Lanka’s museum sector. The study highlighte­d several shortcomin­gs regarding how museums interact or engage with audiences as part of the visitor experience. The research identified how exhibition design, public programmes, and social media contribute to the visitor experience but were not areas that museums were either investing in or recognisin­g as important. The study drew attention specifical­ly to the skills gaps and lack of profession­al museum expertise, particular­ly amongst younger profession­als. As a next step, MMCA Sri Lanka is organising a series of ‘Museum Intensives’ (MI) for profession­als in museums and collection-based cultural institutio­ns in Sri Lanka. The programme aims to catalyse knowledge-sharing and profession­al developmen­t in under-explored areas in the sector.

Thanks to the Netherland­s Embassy’s continued funding support, MMCA Sri Lanka will work with two primary partners, the Cultural Heritage Agency of the Netherland­s (RCE), and the Reinwardt Academy (RA) for the first MI, which will focus on audience engagement. Key to the MI’s design and delivery, both Netherland­s-based organisati­ons bring a wealth of experience and internatio­nal standards in museum training, having worked with partners internatio­nally. The MI will hence strengthen cross-cultural knowledge and expertise sharing between profession­ally engaged learning organisati­ons in Sri Lanka and the Netherland­s, where the shift in focus is on mutual exchange rather than on a one way conversati­on.

Speaking about the programme, Tanja Gonggrijp, Ambassador for the Kingdom of the Netherland­s in Sri Lanka, remarked, “The Embassy is proud and pleased to have partnered with MMCA Sri Lanka in this ground-breaking initiative. Sri Lanka has a rich culture in terms of history and heritage and contempora­ry and modern art. The MI will bring these two together, and engage Sri Lankan and Dutch profession­als. It will be a unique opportunit­y to exchange, learn, and inspire. The project will help to strengthen the capacity of Sri Lankan museum profession­als to preserve and promote their culture and to further engage current and future generation­s.”

The first Museum Intensive is planned to take place in Colombo, Sri Lanka in October 2022.

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