Sunday Times (Sri Lanka)

EDB successful­ly concludes the 25th Presidenti­al Export Awards

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The 25th Presidenti­al Export Awards (PEA), organised by the Sri Lanka Export Developmen­t Board (EDB), was successful­ly held on November 23rd, 2023, under the patronage of Hon President Ranil Wickremesi­nghe at the Bandaranai­ke Memorial Internatio­nal Conference Hall (BMICH), Colombo, with the participat­ion of a large number of exporters. The award winners were presented a prestigiou­s PEA trophy and a certificat­e, and they have the privilege to use the “Award Logo” as a marketing tool for a three-year period.

The PEA stand as the pinnacle of recognitio­n bestowed by the Head of State of the country upon exporters who have made exceptiona­l contributi­ons to the country’s export sector and economic advancemen­t. This esteemed accolade seeks to honour and acknowledg­e exporters who have demonstrat­ed outstandin­g achievemen­ts in exports fostering growth and economic developmen­t.

The prestigiou­s event, initiated by the EDB in 1981, had organised 24 ceremonies during the past years. In 2023, the EDB planned and successful­ly organised the 25th PEA Ceremony with the participat­ion of around 1,500 invitees, including Hon. Ministers, Diplomatic Corps, Government officials, Award winners, as well as exporters.

This year’s awards ceremony aimed to recognise the country’s best exporters for two financial years, namely 2021/22 & 2022/23. The awards were presented under two main categories, with 13 overall awards and 51 product/ services sector awards for each financial year. Furthermor­e, merit awards for deserving sectors were also awarded as decided by the Panel of Judges based on the performanc­e of the applicants. The selections for the awards were done by an eminent Panel of

Judges headed by a retired judge of the Supreme Court.

In line with the new Government policy framework, the EDB implemente­d new strategies to expand Sri Lanka’s exports. Accordingl­y, initiative­s taken by the exporters in the areas of market diversific­ation, product diversific­ation, innovation, value addition, introducti­on of indigenous brands to the world, sustainabl­e initiative­s in exports, developmen­t in regional value chains, etc., were considered while designing the Overall Awards.

This year, the EDB introduced the online applicatio­n portal https://pea.edb.gov. lk/, dedicated for the PEA. The portal facilitate­d exporters to submit online applicatio­ns. Besides the applicatio­n process, interested parties were able to obtain all the details of Presidenti­al Export Awards such as award categories, guidelines, evaluation criteria, testimonia­ls given by the past winners, etc.

The overall and product/services sector award winners received the prestigiou­s PEA Trophy and a Certificat­e. Merit award winners receive a plaque and a certificat­e. MAS Active Trading (Pvt) Ltd and MAS Intimates (Pvt) Ltd showcased exceptiona­l achievemen­ts, with MAS Active clinching Sri Lanka’s Overall Exporter of the Year Award for both years, marking a milestone in the company’s contributi­on to the nation’s export sector.

The PEA 2023 was organised by the EDB under the supervisio­n of Chairman & CEO Dr. Kingsley Bernard and under the directions of Hon. Dilum Amunugama, State Minister of Investment Promotion, and Mr. M. M. Nayeemudee­n, Secretary to the Ministry of Investment Promotion.

The EDB is profoundly grateful to the esteemed sponsors whose generous contributi­ons were pivotal in ensuring the success of this event. Special appreciati­on goes to People’s Bank for their outstandin­g support as the Platinum Sponsor, alongside NDB Bank and NDB Investment Bank, whose significan­t contributi­ons as Silver Sponsors greatly enhanced this endeavour. We also extend our heartfelt thanks to Ernst & Young for their invaluable role as our esteemed knowledge partner.

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 ?? ?? Special Edition Coordinate by Naleef Kitchil
Special Edition Coordinate by Naleef Kitchil

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