Tries to move past scandals with new features

US - Mark Zuckerberg took the stage to deliver a keynote at F8, Facebook’s annual developer’s conference, on Tuesday.

The CEO addressed Facebook (FB)’s ongoing data privacy scandal, election meddling issues, and fake news problems, recapping the company’s efforts to fix those problems.

But he also tried to move the narrative forward with new product and feature announcements. “We are all here because we are optimistic about the future,” said Zuckerberg. “We have real challenges to address but we have to keep that sense of optimism too.

What I learned this year is we have to take a broader view of our responsibility.” And Facebook is adding new features for dating, Zuckerberg announced. There are 200 million people who have marked themselves as single on Facebook, he said. “This is going to be for building real long term relationships, not just hookups, it’s going to be in the Facebook app but it’s totally optional. It’s opt in... we have designed this with privacy and safety in mind from the beginning... you will only be suggested people who are not your friends.”

The tool will let people build separate profiles just for dating using their first names only. Their regular friends won’t see these profiles. People using the feature will be able to pick what groups or events they want to “unlock” to see more potential matches with the same interests. There’s also a separate inbox for dating messages that doesn’t allow photos, Facebook Chief Product Officer Chris Cox said in his own presentation.

(CNN)