Bangkok Post

IKEA Group appoints Brodin as CEO

- BLOOMBERG

STOCKHOLM: IKEA Group yesterday named Jesper Brodin, currently responsibl­e for the developmen­t of the Swedish furniture retailer’s product range and supply chain, as chief executive officer after Peter Agnefjall decided to step down.

Brodin, a 48-year old former assistant to IKEA founder Ingvar Kamprad who has worked at the maker of the Billy bookcase and Klippan sofa for 22 years, will take up the new role Sept 1.

He is currently managing director of the IKEA of Sweden unit and will move to Leiden in the Netherland­s, where IKEA has its headquarte­rs, from Almhult in Sweden.

Brodin will take over the helm of a furniture and retail empire with 348 stores, 45 shopping centres and 140,000 employees in 28 countries.

During Agnefjall’s almost five-year tenure, IKEA expanded its presence in China, began a push into India and honed its online offering. “That strategy won’t change under Brodin,’’ IKEA chairman Lars-Johan Jarnheimer said in an interview.

“The strategic direction that the company has remains in place, and even if Jesper will mould it, he has been part of the developmen­t of the strategy together with Peter in his previous role on the management team,” Jarnheimer said by phone.

“The new CEO is used to transforma­tive work, which is more relevant than ever today,” he added.

Brodin started at IKEA in 1995 and has since then worked in purchasing, product-range developmen­t, logistics and group management and spent time in locations from Pakistan and China to Denmark and Sweden.

“We have a lot of exciting things ahead of us,” Brodin said in a phone interview. “We’re growing, we’re keen on taking on new markets and we’re looking at how we can improve the customer experience in many dimensions.”

Agnefjall, 46, who has worked at IKEA for 22 years and has also been an assistant to Kamprad, said he felt it was “a natural time for me to take a change of path.”

“The CEO job involves working 365 days a year, 15 to 16 hours per day, and at some point one needs to hand over to the next generation,” he said.

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