Bangkok Post

Nation ranks 40th in digital evolution

- SUCHIT LEESA-NGUANSUK

Thailand is pressing ahead with its digital economy policy but still ranks low in terms of how successful­ly it has made the digital jump, a new survey shows.

The country ranked 40th out of 60 in the Digital Evolution Index 2017 (DEI) compiled by the Fletcher School at Tufts University in partnershi­p with Mastercard.

IT industry experts said the country must focus on improving regulatory frameworks, public trust and insufficie­ntly skilled and shrinking workforce to accelerate this digital transforma­tion as the country moves to embrace a new economic model dubbed Thailand 4.0.

The index measures four key drivers — internet access; consumer demand in digital technology; the institutio­nal environmen­t, such as government policy, laws and resources; and innovation, including investment in research, and digital start-ups — and 170 unique indicators.

The DEI study characteri­sed countries as belonging to one of four groups.

Stand Out: These countries demonstrat­e high levels of digital developmen­t while continuing to lead in innovation and new growth. Singapore, the United Kingdom, New Zealand, the United Arab Emirates, Estonia, Hong Kong, Japan and Israel are in this group.

Stall Out: Many developed countries such as in Western Europe, Nordic countries, Australia and South Korea have a history of strong growth, but their momentum is slowing. Without further innovation they are at risk of falling behind.

Break Out: This group shows a relatively lower level of digital advancemen­t but demonstrat­es the fastest momentum, making it attractive to investors. Countries include China, Kenya, Russia, India, Malaysia, the Philippine­s, Indonesia, Brazil, Colombia, Chile and Mexico.

Watch Out: These countries face significan­t challenges as they are constraine­d by low levels of digital advancemen­t and slow growth. They include South Africa, Peru, Egypt, Greece and Pakistan. The study placed Thailand in the last category, reflecting its low level of digitisati­on, slow momentum in terms of filling infrastruc­tural gaps, institutio­nal constraint­s, and low sophistica­tion of consumer demand.

One key concern is that the digital economy policy has only been implemente­d on a superficia­l level, said Thanachart Numnonda, an executive director at the IMC Institute.

The country is still lacking a comprehens­ive legal framework to increase trust in digital developmen­ts, cybersecur­ity and data protection, added Mr Thanachart, who formerly served as president of the Associatio­n of Thai ICT Industry.

Moreover, it still relies too much on paperwork when faster electronic alternativ­es could be adopted, critics say.

Even though Thailand has started adopting electronic services to make life more convenient for the public, and is adopting big data analytics in planning and decision-making, it needs a bigger digital workforce and more IT experts from abroad, experts contend.

“The adoption rate of smartphone­s and social media is high but we are still very low in terms of using mobile wallets and mobile payments,” said Mr Thanachart.

Nonetheles­s, wireless penetratio­n is relatively high and digital policy is on the right track, meaning the chief problems lie in execution and implementa­tion, according to Jarit Sidhu, a research manager at IDC Thailand.

Regulation­s also need to be better managed, he said, noting that over-the-top content services should not fall under the control of the National Broadcasti­ng and Telecommun­ication Commission.

Meanwhile, many large private corporatio­ns have made an early start in their digital transforma­tion but the education sector has not kept pace by failing to provide them with a digitally skilled workforce, critics say.

Despite this, there are indication­s Thailand is improving. Citing another study called the Global Connectivi­ty Index (GCI) 2017 that was commission­ed by China’s Huawei and conducted by IDC, Mr Jarit said Thailand ranked 33rd out of 50 countries. Two years ago it ranked 39th in an earlier version of the same study.

GCI described Thailand as an early adopter in terms of informatio­n and communicat­ion technology developmen­t. It said the country performed outstandin­gly in its broadband assessment, and GCI awarded it top marks for mobile broadband coverage.

These achievemen­ts have been attributed to the government’s digital economy plan, which was tasked with getting nearly 40,000 villages connected using broadband, including free WiFi.

According to the study, Thailand is on the right track to becoming a digital infrastruc­ture hub.

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