Bangkok Post

Black Panther strides atop box office for 5th straight weekend; first since Avatar to do so

- JAKE COYLE

Not since Avatar has a box office hit had the kind of staying power of Black Panther. Ryan Coogler’s comic-book sensation on Sunday became the first film since James Cameron’s 2009 smash to top the weekend box office for five straight weekends.

The Disney release grossed US$27 million (842.9 million baht) in ticket sales over the weekend, according to studio estimates, pushing its domestic haul to $605.4 million. Worldwide, Black Panther has grossed more than $1.1 billion.

Though Black Panther has had little competitio­n to contend with throughout February and March, such consistenc­y is especially rare in today’s moviegoing world. Before Avatar, the last film to do it was 1999’s

The Sixth Sense.

That left second place to the MGM-Warner Bros rebooted Tomb Raider, starring Alicia Vikander as the archaeolog­ist-adventurer Lara Croft. The $90 million film opened with $23.5 million, largely failing to stir much excitement among moviegoers. Critics gave it mediocre reviews (49% fresh on Rotten Tomatoes) and ticket-buyers responded unenthusia­stically, giving it a B on CinemaScor­e.

With Vikander stepping in for Angelina Jolie, Roar Uthaug’s Tomb Raider is an attempt to rekindle a video game-adapted franchise that faded quickly the first time around. The 2001 original opened at $47.7 million and grossed $274.7 million worldwide, but the big-budget 2003 sequel flopped, opening with $21.8 million domestical­ly and grossing $156.5 million worldwide.

Jeff Goldstein, distributi­on chief for Warner Bros, said Tomb Raider came close to studio expectatio­ns in North America but that internatio­nal ticket sales were a primary focus. Tomb Raider was No.1 overseas, grossing $84.5 million, including $41.1 million in China.

Of course, the continuing success of Black Panther also didn’t help Tomb Raider. When release dates were being set a year ago, few could have foreseen Black Panther as No.1 five weeks in. “How could you?’’ Goldstein said.

Black Panther has shown considerab­ly weaker legs in China, however. Though it has grossed $96 million in two weeks of release there, it slid steeply in its second weekend.

Yet last week, Black Panther even bested Disney’s own A Wrinkle In Time, Ava DuVernay’s adaptation of Madeleine L’Engle’s 1962 novel of the same name. In its second week,

A Wrinkle In Time dropped 50%, with $16.6 million in ticket sales.

The surprise of the weekend was the Lionsgate-Roadside Attraction­s Christian drama I Can Only Imagine, which grossed $17.1 million on 1,629 screens — less than half the number that Black Panther, Tomb Raider and A Wrinkle In Time played on. The film, which co-stars Dennis Quaid and Cloris Leachman, cost only $7 million to make. It stars J. Michael Finley as the singer behind one of the most popular Christian songs, by the band MercyMe.

I Can Only Imagine doubled expectatio­ns by sticking to the typical tactic of “faithbased’’ releases with a grassroots marketing effort that focused on southern, southweste­rn and suburban US moviegoers. Eighty percent of the audience was over 35.

It’s the biggest opening weekend ever for Roadside Attraction­s, the 15-year-old indie distributo­r whose previous titles include Mud and Manchester By The Sea.

Playing to a virtually opposite audience was 20th Century Fox’s Love, Simon, the first film from a major Hollywood studio featuring a gay teen protagonis­t. Whereas I Can Only Imagine catered to the suburbs, Love, Simon thrived mainly in urban areas.

Greg Berlanti’s film, adapted from the best-selling young-adult novel Simon Vs. The Homo Sapiens Agenda, stars Nick Robinson as a gay 17-year-old who has yet to come out when another closeted boy from his high school begins an anonymous e-mail romance. The film garnered strong reviews (91% Fresh on Rotten Tomatoes) and audiences agreed, giving it an A-plus on CinemaScor­e.

Fox Searchligh­t’s Oscar winner The Shape Of Water also launched in China this weekend with $10.4 million following its best-picture win. The biggest postOscars boost has been overseas, where The Shape Of Water grossed $17 million over the weekend.

According to comScore, the weekend was down 50& from the same weekend in 2017, when Disney’s Beauty And The Beast opened with a record-breaking $174.8 million.

Estimated ticket sales for Friday through Sunday at US and Canadian cinemas, according to comScore. Where available, the latest internatio­nal numbers also are included.

1. Black Panther, $27 million

($30 million internatio­nal). 2. Tomb Raider, $23.5 million

($84.5 million internatio­nal). 3. I Can Only Imagine,

$17.1 million ($195,000 internatio­nal).

4. A Wrinkle In Time,

$16.6 million

($3.2 million internatio­nal).

5. Love, Simon, $11.5 million.

6. Game Night, $5.6 million ($3.7 million internatio­nal).

7. Peter Rabbit, $5.2 million ($14.5 million internatio­nal). 8. Strangers: Prey At Night,

$4.8 million.

9. Red Sparrow, $4.5 million

($8.9 million internatio­nal).

10. Death Wish, $3.4 million

($1.3 million internatio­nal).

 ??  ?? An exhibitor organises Black Panther items at the Hasbro showroom during the annual New York Toy Fair, in New York City.
An exhibitor organises Black Panther items at the Hasbro showroom during the annual New York Toy Fair, in New York City.

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