Bangkok Post

Two Pokemon titles due out in November

- YUJI NAKAMURA HIDEKI SAGIIKE BLOOMBERG

TOKYO: Nintendo Co is bringing together the magnetic appeal of Pokemon, smartphone­s and the Switch console into an interlinke­d gaming experience.

Pokemon: Let’s Go Pikachu and Pokemon: Let’s Go Eevee were unveiled by the Kyoto-based video-game maker yesterday. They’re designed to capitalise on the blockbuste­r success of the Pokemon Go smartphone game and a solid year of sales for the Switch tablet-hybrid gaming machine.

The two new games go on sale Nov 16 at 5,980 yen ($55) apiece.

Along with a new Switch controller in the shape of a Poke Ball, the variety of gaming scenarios involving the various gadgets and games might risk befuddling many adults, but will make perfect sense to kids and Pokemon-generation gamers.

The unified gaming experience is straight out of Nintendo’s playbook, encouragin­g people to move around and get physical.

Investors cheered the news, sending the shares up as much as 3.6%.

“Chances are that Nintendo will dominate holiday sales not only this year, but also next year,” said Serkan Toto, founder of Tokyo-based games consultanc­y Kantan Games Inc.

The Pokemon franchise has been around for two decades, and includes trading cards, arcade games, anime and manga series, as well as titles for Nintendo’s handheld games and consoles.

Nintendo’s partnershi­p with Pokemon is deep. The firm behind the franchise, Pokemon Co, is partly owned by Nintendo, game developer Game Freak Inc and another company called Creatures Inc, which all own the rights to the brand.

More than 800 million people have downloaded the Pokemon Go smartphone app and 65 million play it monthly, while 17.8 million Switch units have been sold since it went on sale in 2017.

Switch sales will probably benefit, and analysts are already predicting that Nintendo will surpass its target of selling 20 million consoles in the year through March 2019.

Nintendo also unveiled the 4,980-yen Poke Ball Plus, a controller for the Switch that vibrates and lights up in the same way that Poke Balls behave in the Pokemon world, where the spheres are used to store Pocket Monsters.

They’re designed to be used during gameplay, and so that people can carry their Pokemon around with them. The gadget will initially be sold only in Japan.

“As developers of Pokemon games, we had a strong feeling and responsibi­lity of trying to our hand at the new Switch hardware and make it succeed,” said Tsunekazu Ishihara, chief executive officer of Pokemon Co.

He had hinted at the games announced yesterday in an interview in September, saying that the franchise and new gaming products had yet to reach their full potential.

“The Pokemon-Switch-Poke Ball system won’t include any online features, and is focused on face-to-face multiplaye­r gaming,’’ Ishihara said.

That’s could be disappoint­ing, given that Nintendo is planning to roll out its Switch online service in September.

Pokemon also showed off Pokemon Quest, a free-to-start game that will be released right away for the Switch and in June for smartphone­s.

“The role-playing game will be followed next year by a more ambitious Pokemonbas­ed title that will debut in the second half of 2019,’’ Nintendo said.

Although details are scarce, according to Ishihara the new game will focus more on the Switch as a portable handheld

device, while the just-announced games are designed with home gaming in mind.

“The event was better than expected because of the surprises: the Poke Ball, the rapid launch of the free-to-play game, and the early announceme­nt of the 2019 title,” Toto said.

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 ?? BLOOMBERG ?? A Switch video game console, left, and a Poke Ball Plus controller are displayed at an unveiling event in Tokyo yesterday.
BLOOMBERG A Switch video game console, left, and a Poke Ball Plus controller are displayed at an unveiling event in Tokyo yesterday.

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