Bangkok Post

Small entities can tackle big challenges

- Arijit Chatterjee Arijit Chatterjee is a professor in the Management Department of ESSEC Business School, Asia Pacific.

It takes a village to raise a child. But the enormity and frequency of current socioecono­mic woes require not just villages, but entire towns, cities and countries to raise the lot of humankind. These challenges include access to clean water and affordable clean energy, biodiversi­ty collapse and a widening income gap that exacerbate­s social inequaliti­es. These challenges are part of the United Nations’ 2015 blueprint of 17 Sustainabl­e Developmen­t Goals (SDGs), with the aim to improve on each SDG by 2030. The SDGs are grand challenges. To tackle these challenges effectivel­y, a great deal of coordinati­on and collaborat­ion is required among multiple stakeholde­rs in many geographic­al locations and on diverse platforms.

The rub about grand challenges is that they often call for such difficult lifestyle changes and trade-offs that they stun stakeholde­rs into inertia. For example, if you want to contribute to climate action (SDG13) by reducing your carbon footprint, you might install solar panels on the roof of your home. Cryptocurr­ency miners, however, cancel out that energy-conserving effort completely as their work over-consumes electricit­y constantly.

It can also be unsettling to be told that to ease global warming, one should not fly. Resistance to such drastic changes in lifestyle often culminates in indifferen­ce, thus stalling efforts.

SILO EFFECT A BLIGHT

Therefore, lingering problems are likely to go unnoticed because organisati­ons and individual­s neglect the details of processes which leads to an inadequate understand­ing of the nature of the problem.

While those challenges cannot be solved easily, they should be mitigated. But the issue is the mitigation approach has been top-down. The top-down approach often leads to a siloed approach, that results in a misalignme­nt between mitigation efforts and on-the-ground realities, leading to an inadequate understand­ing of the nature of the problem.

For example, few are aware of the impact of food production. Soaring demand for soybeans has led investors and farmers in Brazil to expand farming without looking at other impacts. As a result, more than 1,000 sq km of the Amazon rainforest has been cleared to make way for these farms in the last decade. The scale of such deforestat­ion hit a 15-year high last year (2021), according to a joint study by Instituto Centro de Vida, Greenpeace and the Bureau of Investigat­ive Journalism.

These silo-approach induced problems could be overcome by public participat­ion at all levels. Stakeholde­rs — including local communitie­s — must be included in the process.

Indeed, the root causes of complex societal challenges can be handled by linking stakeholde­rs up and combining their strengths and giving stakeholde­rs more participat­ion as well as cascading resources, expertise and widerrangi­ng powers and rights to appraise to local community leaders.

SCALING OUT, UP AND DOWN

To understand how small organisati­ons can tackle grand challenges, Anjan Ghosh, Bernard Leca and I studied the journey of Child In Need Institute (CINI), a non-profit organisati­on founded in 1974 by the paediatric­ian Dr Samir Narayan Chaudhuri and the Australian nutritioni­st Sister Pauline Prince in the slums of Kolkata.

Initially, Dr Chaudhuri and Sister Prince focused on alleviatin­g the suffering of malnourish­ed children, but they soon realised that a child’s condition is just part of a larger puzzle.

For example, a mother needs to be healthy and sufficient­ly immunised to avoid childbirth mishaps and other complicati­ons. Postchildb­irth, a mother needs to be healthy for breastfeed­ing, which is the primary source of its nutrition. To take care of children’s health, CINI widened the scope of their work to take care of both mothers and children. CINI looks at the problem in the big picture. The organisati­on understood that the root causes of child malnutriti­on go beyond a single factor. So, instead of imposing its perceived solutions on others like a hammer looking for nails, CINI began observing and paying attention to conditions within families and listening to the grassroots communitie­s and then learning the actual causes of their predicamen­ts, including a poor grasp of childcare, little recourse to healthcare facilities and scant access to other resources.

Over the next four decades, CINI has collaborat­ed with resourcefu­l actors in communitie­s, regional and national government­s, as well as internatio­nal organisati­ons such as the World Health Organizati­on (WHO). The joint collaborat­ion led to the designing and disseminat­ion of a combinatio­n of standard malnutriti­on mitigation techniques and local knowledge. We call this approach “double weaving”, a recursive process of diagnosing and addressing problems by connecting actors and resources across locations and scales.

In double weaving, CINI managers operated across local communitie­s (scaling out), engaged with higher-scale actors (scaling up), and channelled policy implementa­tion and resource deployment back to the communitie­s (scaling down). With the double weaving technique, CINI broke the vicious circle of malnourish­ed and underweigh­t babies. The group created a care programme for the first 1,000 days of a mother and her baby, spurring mothers on with pictorial calendars and other educationa­l aids. Today, 7 million have benefitted from CINI’s double-weaving efforts.

WEAVING A SAFETY NET

CINI’s efforts illustrate how small entities can work effectivel­y across scales and locations to overcome grand challenges. Only by engaging with the malnourish­ed could CINI pinpoint the barriers that impede cooperatio­n between lower- and higher-scale actors and stakeholde­rs. While local stakeholde­rs like community residents know best about the nature of their problems and what the actual causes are, they often feel helpless because of their limited reach in society. Higher-scale actors from outside have resources, mandates and jurisdicti­on but lack contextual knowledge about local communitie­s. Weaving them together makes it possible to overcome those challenges.

The secret to the success of this so-called “double weaving” approach is based on constant action. If yarn is not fed into a loom, it cannot function, and without a loom, yarn cannot be woven. It is a process in which various stakeholde­rs work together to try things out, see if that works, then invite those at higher levels to intervene, pick things up and use their resources and mandates to try it out in other locations, with other stakeholde­rs. And on it goes, like a relentless process bringing diverse skeins together in a resilient weave.

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 ?? ?? A mother holds two children to have them administer­ed with a polio vaccinatio­n during the Pulse Polio drive in Mumbai, India.
A mother holds two children to have them administer­ed with a polio vaccinatio­n during the Pulse Polio drive in Mumbai, India.

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