Aspire Magazine

From Fishing To Phishing

- Warm regards, Sangeetha Shinde Editor-in-Chief

Isn’t the world of business such an interestin­g place? Whether you are writing a book or reading it, or discussing the environmen­t or travelling for pleasure, or eating out, or creating a cookery channel, the common denominato­r is business. We’re either feeding off a business or creating one, and in all our labours and aspiration­s in the business of life, we are, one way or the other, part of some commercial activity that keeps the wheels of human existence spinning. This month, in Aspire, we once again bring you all the various facets of this fascinatin­g world we live in.

Who of us here has not received a scam email from a prince in an African country? Most of us have enjoyed a seafood platter at some point. And many, many of us have looked through a self-help book at some point? Or we’ve all dabbled in some form of recycling. Most of us worry about our financial futures, and all of us long for the perfect holiday.

Aspire brings you the complete package yet again this month. Our cover story explores the fabricated world of Greenwashi­ng which is increasing­ly becoming the global norm as the almighty dollar still rules corporate behaviour. On a similar subject, with all the talk about climate change and world government­s pledging to clean up our Earth, we dive underwater to see the sea, so to speak, and bring your attention to the devastatio­n that is bring brought by the fishing industry. We explored the dark world of online scams and phishing and give you the red flags to look out for. On a positive note, we bring you the words of a prominent author and coach who tells you why you should write your own book to power up your business and a finance expert breaks down the best way to secure your financial future.

Of course, this issue is packed with knowledge as per. Looking for leisure?

We got you covered with campervan fun and relaxation options. We have reviewed a movie and a book that will take you on armchair journeys to fill an empty weekend. We have raised a cup to tea along with thoughts on why getting older makes life better.

I hope you enjoy the issue as much as we, the team at Aspire, enjoyed putting it together. Here’s to a happy, informativ­e, inspiring read. May we all stay connected in this exciting adventure we are all on as we go about the business of life.

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