Campaign Middle East - 2015-09-20

• The new era of raw and authentic social media,
• Filip Jabbour talks about his new role as GroupM’s first ever MENA CEO
• ‘What I learnt at The Loeries’
• Keith Weed calls for an overhaul of the agency model
• ‘You need more than to tell jokes’
• Abou-Ezzeddine to head up Y&R as CEO
• Nomads lands Dubai Holding’s ad brief
• The silent-video generation
• Adspend to fall due to price of oil
• Leo Burnett wins Masafi ad account
• Beware, the monster is now among us
• Letter from America
• A call to action
• Is a free internet a thing of the past?
• Almost famous

Campaign Middle East - 2015-09-06

Campaign Middle East - 2015-10-04