Campaign Middle East - 2016-02-21

• “Creating Instant Articles is a way for publishers to make their content mobile first and to get their revenue sharing models in place across the world.”
• WHERE ARE ALL THE FEMALE DIRECTORS?
• Why Arabic is in severe danger
• Advertisin­g and the future of planning
• JWT Dubai names Marco Bezerra ECD
• The name of the game in mobile
• WHAT’S ALL THE FUSS ABOUT ZERO-BASED BUDGETING?
• OMG restructur­es specialist agencies
• New creative production company launches in Dubai
• MEED ditches weekly in favour of digital
• SMG launches sports marketing division
• Creativity
• Are newsstands the future of MENA print?
• LESSONS FOR START-UPS
• Who won the Super Bowl ad game?
• Controllin­g the message is a thing of the past
• Why we should embrace boredom
• PRIVATE VIEW

Campaign Middle East - 2016-01-24

Campaign Middle East - 2016-03-06