Campaign Middle East

Appointmen­ts

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Instinctif Partners Middle East, has marked the start of 2018 by expanding its team with three new hires. In 2017, Instinctif Partners Middle East grew revenue by 58 per cent, driven by a growing client network and the delivery of a series of campaigns.

senior consultant, brings extensive communicat­ions and media experience, working closely with private corporatio­ns, listed companies and government entities in the MENA region for the past decade.

She joins from Hanover Middle East (formerly Bell Pottinger), where her client portfolio included

RIMA ALI,

Du and S&P Global.

who joins as a consultant, brings with her client experience across a range of practice areas including corporate, financial services and technology. During her previous role at FTI Consulting, Bawa advised on a multi-faceted communicat­ion offering that included digital strategy, for her clients including Bloomberg, Takaful Emarat, DXB Entertainm­ents and Ooredoo.

consultant, has more than six years’ regional experience in corporate communicat­ions, specialisi­ng in bilingual communicat­ions and Arabic media relations. In his previous role at FTI Consulting, he supported clients in the corporate and financial services sectors, including, CFA Institute, Manazel Real Estate, Takaful Emarat, RAK Ceramics and RAK Hospitalit­y Holding.

AASHTI BAWA, RAMI FAHMI,

Dubai-based entertainm­ent broadcasti­ng channel B4U Middle East has announced hires and promotions.

PRAVIN ANKUSH TERSE

has been promoted to research and programmin­g revenue manager. His is a fully-fledged Research expert for the pan-Arab and pan-Asian market, working for the business growth, innovation and media strategies. He will be looking into devising programmin­g strategies to further affect revenue generation for both B4U Plus & B4U Aflam.

ROUAA AL IBRAHIM

has been promoted to creative and content manager, an inevitable leap after her four years as an executive at the organisati­on. She will now spearhead the team for both B4U Aflam and B4U Plus to build on content and competitiv­e programmin­g strategies. She will also oversee the company’s PR, marketing and media activities.

KHURRAM ANWAR

has been hired as creative and content head.

He says: “With 18 years of experience in the media industry, |I find myself very privileged to be part of this global network.”

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