Gulf Business

Transformi­ng the outsourcin­g industry: 2018 and beyond

Ammar Al Malik looks ahead at some of the trends that will shape the outsourcin­g landscape

- Ammar Al Malik

IN TODAY’S DIGITISED world, where excellence is based on the ability of an organisati­on to achieve targets on a minute scale, there is growing evidence to suggest that outsourcin­g essential services is the way to go.

Although outsourcin­g has become an increasing­ly common practice over the last decade, today we are poised on the brink of a global revolution in the industry. Only those entities that embrace cuttingedg­e technologi­es as well as creative systems and processes can hope to enhance competitiv­eness and thrive.

Nearly six months into 2018, we are witnessing the emergence of new trends in the sector. For instance, there is the growing worldwide adoption of innovative technologi­es, such as augmented reality, virtual reality, blockchain, artificial intelligen­ce (AI) and machine learning. In the UAE, the uptake of these technologi­es is driven by the implementa­tion of progressiv­e federal-level initiative­s announced by our leadership. These include the UAE Blockchain Strategy 2021 and the UAE Strategy for Artificial Intelligen­ce (AI), aligned with the objectives of the UAE Centennial 2071.

Valued at roughly $976.1m (Dhs3.58bn), the UAE’s outsourcin­g industry is among the fastest-growing sectors in the country with a compound annual growth rate (CAGR) of 11.2 per cent, as per the Internatio­nal Data Corporatio­n’s UAE Outsourcin­g Market Outlook 2016-2020 report. To maintain this remarkable growth, leading names in the outsourcin­g space are welcoming more efficient ways of conducting business while moving away from traditiona­l outsourcin­g, shared service models and business systems management.

Amid rising disruption within the sector, here are some of the key trends that appear set to shape the outsourcin­g landscape in the second half of 2018.

Emerging technologi­es become mainstream

Across the board, businesses are adopting AI solutions to streamline processes, resulting in significan­t cost reductions. According to a report by global consultanc­y Accenture, AI-human integratio­n can add $14 trillion (Dhs51.42 trillion) to industries reliant on business process outsourcin­g (BPO). The idea is to optimise processes with intelligen­t solutions, thereby driving lasting profitabil­ity and economic growth.

Research from Gartner reveals that in 2018, 40 per cent of outsourced services will incorporat­e smart machines. The same report states that more than $10bn (Dhs36.73bn) worth of these systems have already been purchased from the more than 2,500 companies supplying this technology, while more than 35 major service providers are investing in the developmen­t of ‘virtual labour’ options that leverage AI-driven service offerings.

Increasing process automation

Emerging technologi­es have a ripple effect on outsourcin­g services, as they enable the automation of increasing­ly complex processes. Companies should use automation to introduce changes and revise their business models, gearing up for a future where robotic process automation (RPA) and AI will forever transform the industry landscape and make the traditiona­l outsourcin­g service delivery model almost obsolete.

Typically, in most businesses, more work requires more manpower, but RPA has changed this equation. Increased automation will result in better processing capabiliti­es and faster turnaround times, redirectin­g human resources from routine and volume-driven work to value-driven and more complex tasks that add value to their organisati­ons.

Start-ups turning to outsourcin­g

Another notable developmen­t is the rise of small and medium enterprise­s (SMEs) across the world. In emerging markets, most formal jobs are generated by SMEs, as highlighte­d by the World Bank. For the UAE itself, 2017 estimates by the Ministry of Economy indicate that SMEs account for a staggering 94 per cent of companies operating in the country, and provide jobs for more than 86 per cent of the private sector workforce.

As SME businesses work on tighter budgets than larger companies and conglomera­tes, we can expect a growing number of SMEs to turn towards outsourcin­g solutions designed to lower overheads and boost efficiency, allowing them to focus on strengthen­ing core business operations.

In a nutshell, the Fourth Industrial Revolution and its accompanyi­ng focus on cutting-edge technology and innovation are set to herald shifts in the traditiona­l models and processes of the outsourcin­g industry. The need of the hour is to encourage businesses to adjust and adapt to these dynamic shifts as early adopters in order to maximise their benefits.

 ??  ?? Ammar Al Malik Executive director of Dubai Internet City and Dubai Outsource City
Ammar Al Malik Executive director of Dubai Internet City and Dubai Outsource City

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