Gulf Business

Fintech’s growing role in the Middle East

Bana Akkad Azhari discusses how fintech is playing a growing role in enhancing the region’s transactio­n services

- Bana Akkad Azhari

FINTECH INVESTMENT IS SOARING. In fact, global figures reached a staggering $31bn in 2017, and although Europe and North America continue to dominate the market, fintech activity in the Middle East is building considerab­le momentum.

Growing demands from corporate clients and consumers for better transactio­n services are key factors driving this change. And as the millennial population expands its influence on the business world this trend is only set to increase, creating an ever-real need across the Middle East to deliver quick, efficient and transparen­t banking solutions.

Enhancing processes

Fortunatel­y, a number of technology initiative­s are being developed that could help to enhance existing processes. For example, robotic process automation (RPA) is increasing­ly being applied to simple, repetitive tasks to help deliver greater efficiency, error reduction and cost savings.

Artificial intelligen­ce (AI) is also being explored as a means of enhancing the transactio­n landscape. Examples of its potential applicatio­n include speech recognitio­n, chatbots and OFAC scanning, where it could potentiall­y help to decrease instances of false positives.

Elsewhere, applicatio­n programmin­g interfaces (APIs) could add value to the client experience. APIs act as a go-between, enabling software programmes to interact. They can, therefore, be used by banks to enable systems to share informatio­n effectivel­y and efficientl­y, creating digital ecosystems that connect different parties to provide value-added services. Meanwhile, blockchain is attracting significan­t attention in the finance space due to its resilience, irrevocabi­lity, open source and shared nature, and its potential for real-time settlement. Blockchain could ultimately help to streamline cross-border payments, improving the efficiency of storing and transferri­ng informatio­n, as well as enabling payments to be processed with greater security, transparen­cy and speed. In 2017, the Middle East hosted the World Blockchain Forum, which took place in Dubai, highlighti­ng the growing blockchain activity in the region and helping to cement its position as a fintech hub.

Leveraging innovation

Certainly, the Middle East is abuzz with fintech developmen­t. Government­s across the region are committed to creating a thriving fintech ecosystem, supporting fintech innovation with favourable initiative­s such as the Bahrain Fintech Bay (BFB). Launched earlier this year by the Bahrain Economic Developmen­t Board, the initiative supports local and global fintech start-ups and partners in line with the country’s digital transforma­tion plans.

Elsewhere, the government of Lebanon, for example, is also creating a supportive start-up environmen­t by offering a series of financial and non-financial incentives to national and foreign investors. Many exemptions and tax benefits are available to encourage fintech investment and growth.

Overcoming obstacles

Fintech has the potential to transform the Middle East’s transactio­n landscape, yet a number of obstacles hinder its developmen­t. Receptiven­ess to fintech varies across the region. Much of the Middle East is comprised of family businesses, which often favour more traditiona­l processes. Furthermor­e, finding the resources to invest in new, pioneering technology initiative­s can present challenges for many local banks.

Fortunatel­y, collaborat­ive strategies can solve both challenges. The entities in the transactio­n banking supply chain that are generally better positioned to substantia­lly invest in fintech initiative­s are global banks. And despite non-compete correspond­ent banking partnershi­ps between local and global banks, local banks can tap in to fintech innovation without the need for significan­t investment.

Fintech has the potential to deliver real added value to the Middle East’s transactio­n landscape. By adopting the collaborat­ive strategy of partnering with a trusted, innovative global bank, banks of all sizes and scope can access new capabiliti­es and help to ensure clients can benefit from the growing potential of fintech.

BLOCKCHAIN COULD ULTIMATELY HELP TO STREAMLINE CROSS- BORDER PAYMENTS, IMPROVING THE EFFICIENCY OF STORING AND TRANSFERRI­NG INFORMATIO­N

 ??  ?? Bana Akkad Azhari BNY Mellon’s head of relationsh­ip management MEA & CIS
Bana Akkad Azhari BNY Mellon’s head of relationsh­ip management MEA & CIS

Newspapers in English

Newspapers from United Arab Emirates