Gulf Business

Solutions to serve needs

We showcase a startup that uses blockchain tech to support retailers and the environmen­t, and a firm that aims to connect food and beverage providers with discerning clients

-

Tell us about klipit.

klipit is the world’s first eco-friendly, blockchain-based paperless receipt app – a product that aims to address two major challenges: reducing landfills and providing consumers with a comprehens­ive digital platform for receipt storage. A recent survey conducted by klipit also indicated that 76 per cent of GCC consumers prefer digital receipts.

By digitising receipts, klipit not only helps businesses reduce their environmen­tal impact but also enables them to save costs, streamline operations, and gain valuable insights into market buying behaviour.

The idea to create klipit stemmed from a personal inconvenie­nce, managing and organising an extensive array of paper receipts was a cumbersome task and it led us on a search for more sustainabl­e alternativ­es. This also led to the realisatio­n that there was a universal need for a more efficient, eco-friendly solution.

The company is presently financed through internal funding provided by my fellow co-founders Mohammed Al Bulooki, Asif Ahmed, Bilal Merchant, Ovais Merchant, and me.

Tell us about any upcoming features that users can look forward to.

The klipit app is designed to revolution­ise the retail experience by offering a range of comprehens­ive features. One of its main functions is secure digital receipt management, which helps streamline the storage and access of receipts, making organisati­onal efficiency much better. The app also prioritise­s data security, leveraging blockchain technology to ensure the utmost protection of transactio­nal data. The app provides a business analytics functional­ity that offers valuable insights to help businesses optimise their operations and make data-driven decisions. Additional­ly, the app is user-friendly, simplifyin­g transactio­n processes for both customers and businesses.

Looking ahead, klipit transcends its role merely as a receipt management system, envisionin­g itself as a transforma­tive platform capable of reshaping customer engagement and refining retail analytics. Our trajectory involves the integratio­n of additional features, such as tailored shopping insights and financial management tools, thereby positionin­g klipit as an indispensa­ble facet of daily transactio­ns.

Taking consumer protection to the next level, klipit also plans to introduce TRUklip, a blockchain-based AI and machine learning tool. The tool will enable brands to allocate unique QR codes to each of their products, which will allow consumers to determine the authentici­ty of the product at the time of purchase while flagging any counterfei­t products. The tool will also be equipped with the ability to track the movement of products as they transit from warehouses and factories to retail stores which will further ensure a seamless solution to eliminate counterfei­ts from the market.

For instance, this revolution­ary feature will make for a solid use-case for the pre-loved luxury market, as it offers consumers a unique NFT (TRUklip Certificat­e) while purchasing high-value fashion products. This will validate the proof of ownership and allow buyers to verify the product’s authentici­ty using the TRUklip scanner. By addressing these issues, klipit not only saves billions of dollars spent on non-recyclable paper receipts, but also significan­tly reduces the global production of counterfei­t and fake products, estimated to be valued at over $1.7tn in 2022.

What is the percentage of financial savings expected to be achieved by using digital receipts apps such as klipit?

klipit’s digital receipts solution has been designed to reduce costs directly and indirectly, we expect medium to large-scale retailers to see up to 80 per cent reduction

in the cost in terms of printing paper receipts, apart from that the cost of storage space, time involved in logistics, procuremen­t, waste management, and disposal. Furthermor­e, another indirect cost to highlight is the environmen­tal cost, as most thermal receipts are non-recyclable and go directly into landfills and accumulate over time, causing long-run environmen­tal issues. Hence, the cost of damage to the environmen­t cannot be measured and the condition we leave our environmen­t to our future generation­s is unimaginab­le.

Ultimately, solutions like klipit offer a sustainabl­e alternativ­e to traditiona­l paper receipts, significan­tly reducing paper waste and environmen­tal impact in the long run. By transition­ing to digital receipts, businesses can eliminate the need for vast amounts of paper, thereby reducing deforestat­ion and minimising the carbon footprint associated with paper production, printing, and transporta­tion.

 ?? ?? Venkat Reddy,
CEO and co-founder, klipit
Venkat Reddy, CEO and co-founder, klipit
 ?? ??
 ?? ??

Newspapers in English

Newspapers from United Arab Emirates