Italian flair for bespoke residences in Dubai
Oriental Pearls and Tonino Lamborghini sign multimillion-dollar deal to customise upcoming Royal Pearls property project in the emirate
Bespoke spaces define luxury living and the combination of a master developer and a stellar lifestyle brand can be a potent mix. This is just what noted real estate developer Oriental Pearls and Italian lifestyle brand Tonino Lamborghini hope to achieve through their recently announced partnership. A multimillion-dollar agreement this month is expected to bring Tonino Lamborghini’s legendary and unsurpassed standards of luxury, exclusivity and customisation to Royal Pearls, the masterplanned community from Oriental Pearls currently coming up in the upscale Meydan One district in Dubai.
ITALIAN LUXURY
Founded by the heir of the Lamborghini family in 1981, the Tonino Lamborghini brand stays true to the tradition and heritage of Lamborghini, offering a superb range of luxury design products that promotes a distinctive Italian style and taste. The partnership grants Oriental Pearls exclusive rights to use the Tonino Lamborghini brand in Dubai in the real estate sector for a minimum period of 10 years.
“It gives us great pleasure to be able to partner with Tonino Lamborghini for our upcoming projects in Dubai, beginning with Royal Pearls. Oriental Pearls specialises in developing iconic, upscale living spaces and themed communities designed for the modern and discerning urbanite,” says Ma Guolong, CEO of Oriental Pearls. “Joining hands with Tonino Lamborghini enables us to offer our customers the ultimate bespoke living spaces, customised and fitted to designer premium standards that haven’t been seen yet in Dubai.”
ICONIC RESIDENCES
Royal Pearls is a unique and innovative 4.6-million-square-foot development that will see more than 7,500 premium freehold apartments being offered to residents, with the first phase of development to be delivered by 2020. Designed precisely to offer superior lifestyle choices in calm and serene oasis-like surroundings that are within easy reach of the city’s hotspots, Royal Pearls is an upscale urban dweller’s dream come true.
Located in the premium Meydan Development, Royal Pearls supports the Smart Dubai initiative and the vision of His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, to promote efficient and safe services to the community. When complete, the community will offer residents a full suite of home automation, smart security and networked facilities management services. Oriental Pearls, noted real estate developer of upscale urban living spaces, signed an iconic, multimillion dollar agreement with Tonino Lamborghini s.p.a., the Italian company dedicated to lifestyle accessories and lavish design hospitality proj ects, to apply the Tonino Lamborghini branding, philosophy and values across its real estate developments in Dubai. Seen in the photograph are Oriental Pearls CEO, Mr Ma Guolong (right) with Mr Tonino Lamborghini signing the deal in the presence of senior officials. The event ended up being a great networking opportunity with several local dignitaries in attendance from the local real estate industry complementing Mr Ma Guolong for signing the landmark agreement which is being recognised as a great initiative by experts in the real estate business.
Designed to be a bespoke residential haven in the heart of the Meydan Development, Royal Pearls is easily accessed through four major highways—Al Ain Road (E66), Shaikh Mohammad Bin Zayed Road (E311), Al Khail Road (E44) and Emirates Road (E611).
The Royal Pearls community has been designed to offer residents a multitude of well-planned facilities set out across key locations of the master plan. Royal Pearls has carefully curated all its amenities throughout the smart community in keeping with the needs of contemporary living that meets global standards.
MULTIPLE LIFESTYLE HOTSPOTS
The deal between the two brands also allows Oriental Pearls to be associated with other Tonino Lamborghini lifestyle accessories, helping deliver a premium quality real estate concept across all its