MGD announces participation with India Pavilion at Expo 2020
Signs up as a key sponsor for various promotions and activations
Malabar Gold & Diamonds, the leading jewellery retailer globally with a strong retail network of over 260 outlets spread across 10 countries has signed up with the Federation of Indian Chambers of Commerce & Industry (FICCI) as one of the key sponsors of India Pavilion at Expo 2020 Dubai to be held rom Oct. 1, 2021, for various promotions and activations.
The sponsor participation agreement was signed between Dilip Chenoy, Secretary General, Federation of Indian Chambers of Commerce & Industry (FICCI) and Shamlal Ahamed, MD — International Operations, Malabar Gold & Diamonds in the presence of Dr Gunveena Chadha, Assistant Secretary General, FICCI; Praveen Kumar Mittal, Senior Director, FICCI; Abdul Salam KP, Vice-Chairman, Malabar Group and Salish Mathew, Chief Marketing Officer, Malabar Gold & Diamonds at a private event held in Dubai.
‘India on the move’
The Indian pavilion, one of the largest pavilions at the Expo will showcase the country’s achievements over the last 75 years, innovative technologies, and business opportunities it offers, as well as its cultural diversity and ancient treasures.
From age-old yoga to India’s foray into space, the pavilion will bring alive a vibrant and ambitious India. It features a kinetic façade made up of 600 individual colourful blocks. It is developed as a mosaic of rotating panels that depict different themes as they rotate on their axis.
It represents the theme of ‘India on the move’ and is a unique amalgam of the rich heritage and technological advances of the nation. The pavilion will also host mega Diwali and Holi celebrations.