GREEN FOR GO

Madinat Jumeirah in Dubai has become the first mixed-use hospitality destination to gain Green Globe certification. Mina A’Salam, Al Qasr, Dar al Masyaf, the conference centre and souk have all been recognised for outstanding environmental efforts following a sustainability audit conducted by Dubai-based consultancy Farnek, Green Globe’s preferred partner in the Middle East.

Sandrine Le Biavant, Director Consultancy for Farnek, said: “Change and innovation are a cornerstone of Madinat Jumeirah’s corporate philosophy and this was a key driver in supporting the efforts of all five hospitality-related units in integrating a remarkable collection of environmental technologies over the past year.”

Sustainable initiatives include addressing waste reduction, paperless event planning, food donations and the production of composted waste.

A new room management system at Dar Al Masyaf enables customers to control their own energy consumption using an iPad, while Souk Madinat has implemented an automatic door system to effectively partition specific areas of the operation and make further energy savings.

The Dubai Turtle Rehabilitation Project, which is based at Burj Al Arab and Madinat Jumeirah, has seen more than 700 sick or injured turtles returned to their natural habitat after assessment and treatment.