Science meets beauty at new Kaya Skin Clinic
dubai — What if a skin clinic which makes you look good, could also make you feel great? Kaya Skin Clinic, the largest international skin care clinic chain across the Middle East, has done precisely that.
The clinic recently unveiled an all-new experience — the first of its new format — at BurJuman, one of Dubai’s premier leisure and shopping destinations. An interesting twist of history turns the brand’s oldest clinic into its newest: the BurJuman clinic culminates from the relocation of the first Kaya Skin Clinic in the region.
Vikas Agarwal, head of marketing, said: “Our new clinic at Burjuman, heralds what could be called ‘Skin Clinic 2.0’. It represents the evolution of the clinic experience into something that will set the norm for the others. It all started with the brand’s quest to understand what goes into making a customer feel truly beautiful. The exercise focused on a crucial question: how could a clinic feel less like a clinic, even as rapidly advancing technology and a growing spectrum of offerings make it more of one?”
“Applying the collective insight gained over a decade-and-a-half, serving millions of satisfied customers, Kaya Skin Clinic has crafted a distinctive experience where science meets beauty in a whole new way.”
At the heart of it all is a key learning: what customers desire most in a clinic is not a spa-like atmosphere nor an opulent setting, but an experience that is all about them. Every moment, every element must feel special, designed for them, to make them look good and feel great. An experience where science meets beauty.
“Dubai is not what it was 10 years ago. Consumer experiences and expectations have evolved considerably, setting new standards. With the launch of our new clinic in BurJuman, not only are we unveiling a new redefined ‘Skin Clinic’ but also a vibrant new ‘Kaya’, which will continue to lead the industry like it always has,” added Vikas.