MILESTONES

1991: Gitex Computer Shopper is launched at the Dubai World Trade Centre. As the retail arm of the Gulf Information Technology Exhibition, and held concurrently, the event offered the general public the latest in home computer equipment, computer accessories and electronics.

1995: Due to increasing demand from computer retailers, show organisers expand Computer Shopper by 50% to offer some 1,500 square metres of exhibition space to 64 exhibitors and 35,000 visitors. This results in Dh22.5 million in generated revenue.

1996: The four-day Computer Shopper announces longer shopping hours for the public and a 33% increase in space with more than 100 companies already booked to take part.

1998: Increased hall space accommodates bargain hunters from the Middle East, Africa, Indian subcontinent and CIS countries.

2004: This year’s edition breaks all previous records with more than 140 exhibitors representing 500 companies exhibiting and 108,000 consumers making a beeline to purchase the latest electronic gadgets.

2005: Now renamed Gitex Shopper, event doubles its size with the addition of a new exhibition hall at Airport Expo, which accommodates the rapidly increasing profile of the show.

2005: Event continues to grow in the face of the global financial crisis. Exhibitors report that the first few days see a marked 25% to 50% increase in sales over the previous year.

2009: Event moves back to the DWTC location, which is a contributing factor to the edition’s exceptional success. The Dubai Metro provides easier access to visitors.

2013: Following a directive by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, DWTC launches a new edition, Gitex Shopper Spring, which takes place in April.