RTA launches reading app for commuters
dubai — The Roads and Transport Authority (RTA) launched a reading app on Friday in line with the national agenda of making reading and integral part of everyday life.
“‘Read with the RTA’ app enables community members, especially public transport commuters as well as visitors of Customer Happiness Centers, to download up to 150 books in Arabic or English offered in the app free of charge,” said Moaza Al Marri, director of marketing and corporate communication, Corporate Administrative Support Services Sector.
The app is available for use in Android and iOS devices. Anyone can download the app or take shots of the QR Code displayed in stickers at metro and tram stations, buses and taxis as well as marine transit and abra stations. The user can scan the QR Code to activate the display of the selected book for a certain period.
“RTA considers “reading” as a lifestyle capable of enriching the intellectual and knowledge of the community members. It also opens new cultural and educative dimensions to further the individual and communal awareness of contemporary life issues. It offers exposure to an array of perception and cognisance realms. Thus, it considerably contributes to protecting community segments, including RTA customers, from any cultural currents that may undermine the noble implications and moral values,” Al Marri explained.
Earlier, the RTA launched the Knowledge Chair in metro stations and sponsored the latest edition of the Emirates Airline Festival of Literature.