Khaleej Times

Know your customer beyond the basics

- SANJIV PURUSHOTHA­M VALUE MINING The writer is founding partner at BridgeDFS, a bespoke digital financial services advisory firm (www.bridgeto.us). Views expressed are his own and do not reflect the newspaper’s policy. He can be contacted at sanjiv@bridget

HI-tRaC he author’s shorthand for Happiness Index, Infrastruc­ture, Talent, Regulation­s, Access and Capital. The six pillars that make UAE a great place for a startup. This week’s article is about why global talent finds the startup and regulatory infrastruc­ture in the UAE attractive.

Last week this column introduced regtech, a monetisabl­e opportunit­y within fintech. To briefly recap, regtech is a blended word made from regulation­s and technology. Within the scope of regtech is the area of know-your-customer (KYC). KYC extends beyond just the basics i.e. anti-money laundering (AML) and anti-terrorism checks. The applicatio­n of technology to informatio­n gathering and analysis in these two areas has the added benefit of leveraging the rich data for credit scoring as well as marketing.

$321 billion is value of fines imposed by regulators on banks globally since 2009. This informatio­n update versus last week’s article quotes the March 2017 BCG Report Global Risk 2017: Staying The Course In Banking. In addition, 200 new regulatory changes or revisions per day is the average number that the global banking system must understand and comply with. The bulk of the regulation­s deal with financial stability requiremen­ts. Another critical area is operationa­l prudency or the answer to the question “Was it legitimate?”.

Given the rapidity of regulatory change and its diverse nature, the report indicates that finding cost-effective and scalable solutions for compliance with regulation­s across geographie­s will remain high on the global banking agenda.

On the other hand, bank revenues are being squeezed. Nimble and purpose specific fintechs meet customer needs, potentiall­y disinterme­diating banks from the front end. The PSD2 in Europe paves the way for a bank-as-a-service model. Telcos faced a similar situation with “over-the-top” applicatio­ns like Facebook and WhatsApp. In most regions, other than Middle East and Africa and the US, the economic profitabil­ity of banks is declining according to the BCG report quoted earlier.

Innovating with regtech describes the UK regulator, FCA’s, facilitati­ng role in promoting regtech there. The FinTech Hive at DIFC, along with the DFSA is playing a similar key role in enabling the developmen­t of regtech in the UAE. As mentioned, Middle East banks are ahead of the global pack in demonstrat­ing positive economic profitabil­ity growth since 2009. Through the applicatio­n of further efficienci­es via regtech, the UAE banks can pull away from the herd.

Norbloc is a company that can offer one such differenti­ated advantage. Norbloc is succinctly focused on the KYC vertical within regtech. Norbloc’s platform is designed to reduce the cost of KYC by approximat­ely 50 per cent, by digitising efforts, reducing duplicatio­n of efforts and allowing for the first time, monetisati­on of KYC efforts. Globally the KYC business is worth $20 billion and growing rapidly according to Astyanax Kanakakis, CEO of Norbloc. Kanakakis is from Greece and is an excellentl­y qualified scholar and businessma­n. He holds three degrees in Computer Science from University College of London, Imperial College and the London School of Economics. He also has an MBA from the Wharton School at the University of Pennsylvan­ia. He joined Boston Consulting Group (BCG) in Germany after his Computer Science studies before being part of the team that started up their operations in Athens. His focus was purely on financial services. After his MBA, he joined the Risk Arbitrage desk in Lehman Brothers and left when that institutio­n collapsed. His abiding love for Stockholm took him there, where he joined McKinsey & Co. Two well-known Venture Capital firms (VCs), Accel Partners and Creandum, brought Kanakakis in to head up the Bitcoin ETN subsidiary as well as start the blockchain practice of KnC Group, a Bitcoin Mining pioneer. When the KnC Group ceased operations, Kanakis joined up with two of his KnC colleagues, Sam Saatchi, the CFO and Vitalii Demianets, the Lead Architect to start Norbloc. Together they have 30+ years of blockchain and over 50 years of financial services consultanc­y experience.

They realised that there was huge opportunit­y in the KYC area. Every bank that they approached wanted the team to solve their KYC related nightmares through the applicatio­n of blockchain and distribute­d ledger initiative­s. In Sweden alone, the banks are spending upwards of $320 million per annum on KYC related activity. This number will only grow based on the increasing level of compliance related activity that regulators are demanding. The Norbloc solution is elegantly simple. Step one is to digitise the KYC process and reduce 20 per cent of cost. This is achieved in two major ways. First, by logging in to the Norbloc platform, the customers themselves populate the data that is relevant for their account onboarding and renewal. The next area is the eliminatio­n of keystrokes through API-based integratio­ns that Norbloc has with statutory and other data gathering entities.

Step two is a natural corollary and will reduce costs by a further 20 per cent by eliminatin­g duplicatio­n of KYC processes between banks. Norbloc is the first to legally allow banks to place their digitised KYC related informatio­n into a fully compliant blockchain-based platform. Now, banking customers can share their validated files with multiple institutio­ns, while any change to the data automatica­lly removes the attached validation stamp and prompts banks to review the updates. Multiple banking entities can access the same informatio­n about corporate and individual customers. Unlike credit bureaus and other such entities, the informatio­n is not controlled by any one single entity but purely by the customer.

Step three is creating revenue equal to about 10 per cent of prior costs. This step is facilitate­d by allowing the financial institutio­n that validated the customer data in the first place to ask for a fee from other institutio­ns accessing that same customer file. Norbloc is designed to be easily legally scalable across geographie­s and is GDPR and 4th AML Directive compliant. Selected out of a pool of 120+ aspirants for the Fintech Hive at DIFC’s pioneering batch of 11, Norbloc is well-placed to be serious contender in this space.

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 ??  ?? astyanax Kanakakis, chief executive of Norbloc
astyanax Kanakakis, chief executive of Norbloc
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