eco-friendly change: sTar-power campaigns

Emma Watson is almost synonymous with sustainable fashion. She signed up for the Green Carpet Challenge in 2015, and affirmed that all the outfits she’d flaunt on the red carpet would be sustainable. Following that, she wore a Calvin Klein dress made of recycled plastic bottles at the Met Gala 2016, an Emilia Wickstead gown made of end-of-line fabric, and was also spotted sporting a pair of white trainers by the vegan shoe label Good Guys Don’t Wear Leather during the Beauty and the Beast promotional tour. Earlier this year, Watson started a new Instagram account, The Press Tour to chronicle her eco-friendly outfits.

In the world of Bollywood, actors Varun Dhawan and Alia Bhatt recently reenacted the classic Romeo-Juliet love story with a twist as part of the Adar Poonawalla Clean City Initiative and urged residents of India to keep the country clean and not litter. Last year, a group of celebrities, including Kristen Bell and Ian Somerhalder, participated in a PSA campaign by Recycle Across America, a non-profit organisation that created standardised labels for bins to simplify the concept of recycling and ensure that people recycle right.

With her lifestyle brand Goop, Gwyneth Paltrow has ventured into unique items such as recyclable socks, solar backpacks, and flats made from recycled bottles.

Actor, UN Ambassador for climate change, and environmentalist, Leonardo DiCaprio asked the audience ‘not to take the planet for granted’ in his oscar acceptance speech last year. He leveraged his celebrity status to establish the Leonardo DiCaprio Foundation in order to spread awareness about climate change and has also addressed food waste in the past.