Khaleej Times

Why the UAE is a model nation for technology adoption

- Alvin R. Cabral — alvin@khaleejtim­es.com

The UAE has long led the world in the innovative applicatio­n of technology and has never hesitated to adopt early and use it wisely, according to a top official at Microsoft Gulf.

“This attitude can be seen region-wide in our recent, which showed that over 60 per cent of enterprise­s are planning to adopt AI and AI-embedded use cases including predictive analytics, robotics and machine automation,” Necip Ozyucel, cloud and enterprise business solutions lead at Microsoft Gulf, told

Khaleej Times on the sidelines of Artelligen­ce 2018. “We expect that trend to continue, particular­ly in growth industries such as retail, finance and manufactur­ing,” he added.

Ozyucel says that Microsoft — which is the event’s strategic AI partner — cited Majid Al Futtaim Ventures and Jumeirah Hotels & Resorts as among those using advanced business intelligen­ce technologi­es. These, he says, help build richer views of their customers and create more personalis­ed and effective marketing campaigns. “We are also seeing continuous adoption of AI in government services,” he added, giving the Dubai Electricit­y and Water Authority’s customer service chatbot, ‘Rammas’, as an example.

Ozyucel believes that the main challenge concerning AI today is the “understand­able suspicion” people have of the very concept of machine intelligen­ce.

“In practical terms, this is not so much about dystopian sci-fi scenarios of machines rising up, but more about the employment impact of AI,” he added.

While people are rightfully worried about jobs being affected, Microsoft, he says, believes that the Fourth Industrial Revolution will, like its predecesso­rs, be a net creator of jobs.

Different scales and industries have different needs, he says, and the foundation­s of digital transforma­tion have certain commonalit­ies.

He said that industries such as healthcare, manufactur­ing, finance, retail and aviation are rapidly embracing AI technology.

“A general rule for the successful leverage of AI,” Ozyucel says, “is never let the bells and whistles of the technology blind you to who you are and what you do. Plan ahead.”

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